PressBox News

• 2026 FIFA World Cup Viewing Set to Fragment Across Linear & Streaming in UK, Nexxen Forecast Finds

  1 month ago News

  

  Nexxen, the advertising technology platform powered by unique data and media, today (9th April, 2026) launched a new predictions report on UK viewership of the 2026 FIFA World Cup, leveraging Nexxen’s proprietary data and resources to track past, present, and [...]

• Teads Expands Commitment to Inventory Quality & Safety Through Partnership with NewsGuard

  1 month ago News

  

  Teads, the omnichannel outcomes platform, today (8th April, 2026) announced the expansion of its partnership with NewsGuard, the global leader in information reliability, to further enhance inventory quality and brand safety across supported markets within its global advertising marketplace.  Through this [...]

• Ryan Burnett Promoted to Group Sales Director at Azerion

  1 month ago News

  

  Omnichannel advertising platform, Azerion continues its round of promotions with the announcement that Ryan Burnett will take up the role of group sales director. Previously Azerion’s international senior account director, Burnett was responsible for raising awareness of the company’s suite of [...]

• BIGO Ads Becomes a Registered Vendor under IAB Europe’s Transparency & Consent Framework (TCF)

  1 month ago News

  

  We’re excited to share that BIGO Ads, Programmatic Advertising Platform under JOYY Inc., is now a registered vendor of the IAB Europe’s Transparency & Consent Framework (TCF) v2.2.  This recognition marks an important milestone in BIGO Ads’ continued commitment to data [...]

• Petri Kokkonen Appointed Co-Lead of IAB Europe’s Programmatic Working Group

  1 month ago News

  

  Relevant Digital’s CEO and partner, Petri Kokkonen, has been appointed co-lead of the IAB Europe Programmatic Working Group, representing IAB Finland. He will serve alongside Ralf Ollig, VP product at Sportradar. The Programmatic Working Group brings together key stakeholders from across [...]

• Happydemics Launches 'In-Flight Mode' to Optimise Brand Outcomes While Campaigns Are Still Airborne

  1 month ago News

  

  Happydemics, the global brand lift and ad measurement company, has announced the launch of 'In-Flight', a new mode placing brand outcome measurement directly into live campaigns. Traditionally, brand performance data is delivered post-campaign, giving teams the opportunity to refine and optimise future [...]

• Kargo Announces Closed Beta of Project KERA

  1 month ago News

  

  Kargo announced its closed beta of Project KERA, its new agentic media buying and creative engine, designed to transform how brands and agencies plan, create, activate, and optimise advertising across channels. Built as an intelligent orchestration system, Project KERA turns [...]

• Harish Pandey Joins GoWit as Head of Growth for MENA & India

  1 month ago News

  

  GoWit, a global ad tech company leading omnichannel commerce and retail media advertising for retailers, brands, and agencies, is excited to announce the appointment of Harish Pandey as head of growth for MENA and India, where he will lead the [...]

• Adtelligent Ranks Among the FT’s 'America’s Fastest Growing Companies 2026'

  1 month ago News

  

  Adtelligent Inc., a global advertising technology company, has been recognised in the Financial Times and Statista "Americas’ Fastest Growing Companies 2026" ranking. The list highlights companies across North and South America that have demonstrated outstanding revenue growth and business performance. This [...]

• Adzymic Powers Omnichannel Grimace Shake Campaign for McDonald’s Singapore

  1 month ago News

  

  Adzymic, a Singapore-headquartered ad tech company, is powering an advanced omnichannel campaign for the launch of McDonald’s Singapore’s Grimace Shake, in partnership with Omnicom Media agency OMD. The campaign brings together digital out-of-home (DOOH), premium programmatic display, and dynamic creative [...]