PressBox Articles

• Broadsign Board of Directors Welcomes AMI Entertainment CEO Michael Maas

  6 days ago News

  

  Out-of-home (OOH) marketing technology developer Broadsign today announced that AMI Entertainment CEO Michael Maas has joined its Board of Directors, and will play an influential role in conversations that shape the future of the business. The appointment comes as Broadsign [...]

• KKCG’s ARICOMA Group Acquires Ad Tech and Martech Development Company Clearcode

  6 days ago News

  

  ARICOMA Group continues to deliver on its expansion strategy as it acquires the Polish software development company Clearcode. The company specialises in custom ad tech and martech platform development, and has worked with many top-tier ad tech companies, agencies, publishers [...]

• Xaxis and IAS Raise Awareness for a Fashion Brand by Using Context Control Targeting

  7 days ago News

  

  Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, and Xaxis, GroupM’s outcome media specialist, used Context Control Targeting to increase campaign performance, website traffic, and brand awareness for a major fashion retailer, all within a short [...]

• Kao Appoints the7stars to Handle UK Media Planning and Buying

  1 week ago News

  

  Kao, a leading Japanese consumer goods manufacturer and one of the world's largest suppliers of professional salon products including brands like Goldwell and other iconic beauty brands such as John Frieda and Molton Brown, has appointed the7Stars to handle media [...]

• Former Voot Executive Samir Karpe Joins Paris-Based Scibids

  2 weeks ago News

  

  Viacom18-owned Voot's former head sales strategy and agency business, Samir Karpe, has joined Paris-based martech company Scibids as country manager for India. Founded in Paris in 2016 with 10 locations worldwide, Scibids develops customisable AI to make marketing more effective. "I’m [...]

• Talon Launches "Plan It" London Travel Planning Tool

  2 weeks ago News

  

  Data-backed travel tool, Plan It, has launched to provide London Underground travellers with the quietest time and routes for their journeys. The tool has been developed by out-of-home specialist Talon Outdoor and is powered by its Data Management Platform (DMP), [...]

• Vocento Enters Partnership with Smart

  2 weeks ago News

  

  Vocento and Smart have reached an agreement to work together to deliver the best technology solutions to the advertising market, to provide clients and media buyers with a high-quality and varied inventory, increased visibility and optimised results. Vocento has chosen [...]

• HUMAN Raises USD$100m in Growth Funding Round Led by WestCap & NightDragon

  2 weeks ago News

  

  HUMAN Security, Inc. (formerly White Ops)—the global leader in collective protection against sophisticated bot attacks and fraud—today announced a USD$100m (£74m) growth funding round led by WestCap with additional investment from NightDragon and other current investors to support the company [...]

• impact.com Announces New Parental Leave Policy

  2 weeks ago News

  

  Partnership management platform, impact.com, has welcomed the new year with a new global parental leave policy, which outlines the enhanced support that it provides to eligible employees when they become parents or take on parental responsibility. With the company now offering [...]

• Cloud Technologies and OnAudience.com Supporting Tech To The Rescue

  3 weeks ago News

  

  OnAudience.com, one of the world’s largest audience data providers and subsidiary of Cloud Technologies Group, supports Tech To The Rescue (TTTR) as a Founding Partner. TTTR is an international initiative that gathers tech companies to help social impact organisations around [...]