PressBox Articles
Stockholm's DOOH Market Now Complete: JCDecaux Sweden Launches Programmatic Buying via VIOOH
JCDecaux Sweden, part of the global JCDecaux network, has announced the launch of its programmatic digital out-of-home (prDOOH) offering, solidifying Stockholm’s position as a premier programmatic advertising hub in Scandinavia. The partnership with VIOOH, the leading premium global digital out-of-home [...]
AdPlayer.Pro Ad Tech Company Upgrades Video Ad Server, Expands Hosting Capabilities
AdPlayer.Pro, a global provider of digital video advertising technologies, has released a series of significant updates in its flagship products, including its video ad server and video hosting solution. According to the company’s announcement, one of the essential novelties was the [...]
First Avenue Partners with Pubstack to Optimise Ad Monetisation
Pubstack, the most advanced monetisation management solution for publishers, is proud to announce its new partnership with First Avenue, a leading Italian media and technology company. Through this collaboration, First Avenue will leverage Pubstack's cutting-edge technology to further optimise its [...]
Invibes svela il futuro dell'impatto Adv con la Hyper-Personalization GenAI
Invibes Advertising (Invibes), leader nell'innovazione del digital advertising, sta rivoluzionando la pubblicità digital con la Hyper-Personalization GenAI utilizzando avanzati Large Language Models (LLMs) e formati esclusivi in-feed per generare un engagement senza pari, brand impact e business outcomes. Questa soluzione [...]
Invibes revoluciona el impacto publicitario digital con la hiperpersonalización Gen-IA
Invibes Advertising (Invibes), líder en innovación publicitaria digital, está revolucionando las soluciones ‘convencionales’ a través de la hiperpersonalización GenIA, aprovechando los modelos avanzados de lenguaje LLM (Large Language Models) y los formatos exclusivos in-feed para potenciar la interacción y el [...]
BCU & Covatic Set New Benchmark in AI Cybersecurity Research
Birmingham City University (BCU), in partnership with Covatic, has unveiled groundbreaking research to protect AI models from cyber threats. AI models are now integral to high-stakes industries like healthcare and autonomous vehicles. These systems exhibit high accuracy in analysing images, often [...]
Invibes Enthüllt die Zukunft der Werbewirkung mit GenAI-Hyper-Personalisierung
Invibes Advertising (Invibes), ein führendes Unternehmen in der digitalen Werbeinnovation, revolutioniert die digitale Werbung mit GenAI-Hyper-Personalisierung – unter Nutzung fortschrittlicher Große Sprachmodelle (LLMs) und exklusiver In-Feed-Formate, um unvergleichliches Engagement, Markenimpact und Geschäftsergebnisse zu erzielen. Diese Lösung der nächsten Generation ermöglicht [...]
Growing for Growth; Azerion UK Expands Commercial Team with Three New Hires
Digital advertising platform Azerion UK has made three new hires to its commercial growth team as it continues to focus on expanding its business operations. Marco Perin joins the company as growth and strategy director following several roles at Nano Interactive. [...]
Invibes Unveils the Future of Ad Impact with GenAI Hyper-Personalisation
Invibes Advertising (Invibes), a leader in digital advertising innovation, is revolutionising digital advertising with GenAI Hyper-Personalisation—leveraging advanced large language models (LLMs) and exclusive in-feed formats to drive unmatched engagement, brand impact, and business outcomes. This next-generation solution empowers brands to [...]
Werbeplattform gegen Signalverlust: Ad-Tech-Spezialist Ogury launcht Ogury One
Ogury, der führende Anbieter für Personified Advertising, gibt heute den Start seiner neuen Kundenplattform bekannt. Ogury One wurde für Marken und Agenturen entwickelt und ermöglicht es Nutzenden, die Personified-Advertising-Technologie des AdTech-Spezialisten vollumfänglich zu nutzen. Die Werbebranche sieht sich zunehmend davon herausgefordert, [...]
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