Company description

Shinka is an independent mediation platform for Connected TV (CTV) and Digital Out-of-Home (DOOH), helping publishers and media owners increase competition for their inventory while retaining control of their monetisation. Through a single integration, Shinka runs simultaneous auctions across connected supply-side and demand-side platforms. It works alongside existing ad servers and demand relationships, with no owned inventory or demand to favour. Real-time, bid-level reporting shows who bid, how much they offered and which partner won, giving media owners the visibility to evaluate performance and optimise yield. Headquartered in Dublin, Shinka connects to more than 37 exchanges and has completed a SOC 2 Type II audit. Customers include GSTV and Hotel Communication Network. Visit shinka.io to explore how independent mediation can support your CTV or DOOH business.