Latest Stories

• CDP: The Core of Communications Transformation

  3 years ago News

  

  On the eve of ATS Singapore 2022, Joe Nguyễn, senior strategic advisor at H+, details the importance of the customer data platform in revolutionising marketing communications, and allowing advertisers to leverage effective insights. What is the difference between a CDP and [...]

• Hivestack Appoints Hector Gonzalez as Chief Revenue Officer, US & LATAM

  3 years ago News

  

  Hivestack, the world’s leading independent programmatic digital out of home (DOOH) ad tech company today (September 20th, 2022) announced the appointment of Hector Gonzalez as chief revenue officer (CRO) for the US and LATAM regions. Bringing over 20+ years of [...]

• ByteDance Valuation Down a Quarter in 12 Months; BeReal Explores Paid Features to Sidestep Ads

  3 years ago News

  

  In today's ExchangeWire news digest: TikTok owner ByteDance sees its valuation drop by a quarter in 12 months; BeReal disregards ads in favour of paid in-app features; and Shopee slashes jobs once again as revenue wilts.   ByteDance value slips to USD$300bn TikTok [...]

• IAS Partner with Good-Loop to Offer Carbon Emissions Measurement for Digital Advertisers

  3 years ago News

  

  Integral Ad Science, a global leader in digital media quality, today (September 20th, 2022) announced a global partnership with purpose-led ad platform Good-Loop that will enable advertisers to measure the carbon emissions generated by their digital ad campaigns. The partnership will [...]

• DMEXCO is Back: Here's Everything You Need to Know

  3 years ago News

  

  DMEXCO is back. After a three-year hiatus, one of the most anticipated events in the European ad tech calendar is returning. How will DMEXCO have changed and adapted after the Covid-enforced break? And what do you need to know before [...]

• Ogury Nombra a Uno de los Expertos del Sector Stéphane Dupayage Como Chief Product Officer

  3 years ago News

  Ogury, el líder mundial en personified advertising, anunció (20 de septiembre de 2022) hoy el nombramiento de Stéphane Dupayage como chief product officer. En su rol, Dupayage liderará la organización del producto de la empresa y la hoja de ruta [...]

• Ogury Appoints Industry Expert Stéphane Dupayage as Chief Product Officer

  3 years ago News

  Ogury, the global leader in personified advertising, today (September 20th, 2022) announced the appointment of Stéphane Dupayage as chief product officer. In his role, Dupayage will lead the company’s product organisation and roadmap to build and execute new strategies around [...]

• Ogury Nomina Stéphane Dupayage Esperto del Settore Ad Tech come Chief Product Officer

  3 years ago News

  Ogury, leader mondiale nel personified advertising, ha (20 settembre 2022) annunciato oggi la nomina di Stéphane Dupayage a chief product officer. Nel suo ruolo, Dupayage guiderà l'organizzazione e la roadmap di sviluppo dei prodotti dell'azienda per costruire e attuare nuove [...]

• Ogury Nomme Stéphane Dupayage au Poste de Chief Product Officer

  3 years ago News

  Ogury, le leader mondial de la publicité personnifiée, annonce (September 20, 2022) la nomination de Stéphane Dupayage au poste de chief product officer. A ce titre, il supervisera le développement du produit de l'entreprise afin de mettre en place et [...]

• The Stack: Netflix Partners with Ubisoft to Bolster Gaming Efforts; Google Hit with €25bn Lawsuit in UK & EU

  3 years ago News

  

  This week: Netflix announces a partnership with Ubisoft to reinvigorate its gaming division, Google faces fresh legal action in the UK and EU... Anticompetitive behaviour has emerged as a key theme in ad tech this week. While Netflix announced a new [...]