Impact, the global leader in partnership automation, recently wrapped the company’s 2nd quarter of fiscal year 2020. This quarter brought a number of successes for the company, including the addition of 196 new customers globally, a new office in Berlin, the release [...]

InfoSum, the world’s leading provider of decentralised marketing infrastructure, today announces the completion of its Series A funding round, raising $15.1 million.  InfoSum has built the world’s first decentralised marketing infrastructure that enables companies of every size and industry to collaborate [...]

Digital advertising leader Exponential Interactive announces today that it is rolling out its new, video driven business division, VDX.tv, in international markets. VDX.tv allows brands to serve tailor-made video-driven experiences across screens, including connected TV (CTV) and over-the-top (OTT). This [...]

Verve Group, a global brand performance ad platform, today announced that it received the IAB Tech Lab’s Open Measurement (OM) SDK certification for display and native video ad formats. This certification provides Verve Group partners with stronger ad viewability measurement [...]

Few industries remain untouched by COVID-19, but travel has been hit particularly hard by the global pandemic. Now, as the world begins to re-emerge from lockdown, it's time for the travel sector to get back in action and look for [...]

MGID, the global pioneer in native advertising, yesterday (24th August) announced it has signed a deal with Opera Ads, one of the world’s major browser providers and leader in AI-driven content delivery. Through the deal, MGID will provide advertisers with access to [...]

OnAudience.com, one of the world’s largest audience data providers, prepared a new pack of mobile segments that will help advertisers to reach over 300 million profiles of mobile shoppers across the world. According to eMarketer, more than two-thirds of US digital [...]

Impact, the global leader in partnership automation, today announced the acquisition of ACTIVATE, a leading brand and SaaS platform in the influencer industry. The acquisition, effective today, includes the industry leading end to end platform for influencer discovery; reporting; and campaign [...]

Integral Ad Science (IAS), the global leader in digital ad verification, today (24th August) announced the launch of ‘Context Control’, a sophisticated new suite of brand safety and suitability solutions. The Context Control suite of solutions now incorporates the premiere semantic [...]

Integral Ad Science (IAS) has announced the launch of “Channel Science”, an industry-leading partnership between Channel Factory and IAS. The Channel Science solution helps advertisers to leverage both companies’ technologies through a single product to ensure their YouTube campaigns are brand-safe, brand-suitable, [...]