Meta Ventures into Virtual Currency with "Zuck Bucks"; Sky Mavis Raises $150m Following DeFi Hack
In today’s ExchangeWire news digest: Meta ventures into virtual currency with the development of "Zuck Bucks" and NFTs; Sky Mavis raises USD$150m (£114.7m) just weeks after losing USD$615m (£469m) to crypto hackers; and JD.com founder, Richard Liu, steps down as its chief executive. Meta explores [...]
Cheetah Digital Study Reveals Personalisation Challenges for Marketers in Australia
Cheetah Digital, a cross-channel customer engagement solution provider for the modern marketer, has released its 2022 Digital Consumer Trends Index: Australia edition The study found that Australian consumers trust ads less, and prefer ‘hyper-personalised’ brand experiences, with email still sitting comfortably as their [...]
Cavai Appoints Jonathan Pacey as Commercial Director APAC
The appointment comes as the leading conversational advertising cloud enjoys significant international expansion Cavai, the leading conversational advertising cloud, has appointed Jonathan Pacey as commercial director, APAC. The appointment comes as Cavai’s presence in APAC grows rapidly, with business expanding across [...]
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