DoubleVerify Earns MRC Accreditation Across Its Suite of Programmatic Targeting Services
DoubleVerify, a leading software platform for digital media measurement, data, and analytics, today announced that it has been granted accreditation by the Media Rating Council (MRC) across its suite of programmatic targeting services. The following services are now accredited: Fraud/IVT (SIVT and [...]
Hivestack Expands South East Asia Footprint Launching Programmatic DOOH Marketplace in Thailand
Hivestack, the world’s leading independent programmatic digital out-of-home (DOOH) ad tech company, today announced the launch of full programmatic operations in Thailand. The launch of Hivestack’s programmatic DOOH marketplace in Thailand signifies that brands, agencies, omnichannel demand-side platforms, and media [...]
PubMatic Selected by GroupM to Support the Supply Chain of the Future
PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, has announced a global partnership with GroupM to enable GroupM Premium Marketplace in EMEA. A unified programmatic marketplace that will increase media buying transparency and efficiency, the partnership [...]
Kin + Carta Bolster Growth with Triple Acquisition; Singtel Explores Sale of Amobee
In today's ExchangeWire news digest: Kin + Carta confirm triple acquisition to enhance growth; Singtel appoints Moelis to explore the potential sale of ad tech subsidiary, Amobee; and Billups announces acquisition of software provider, Outchart. Kin + Carta Pursue International Growth with Strategic Triple [...]
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