Ex-Fiat Chrysler marketing director and head of customer and product marketing at Sky join the global media platform in latest recruitment drive  Teads, the global media platform, today announces it has appointed several new employees as part of a recruitment drive [...]

TheViewPoint, an SaaS video ad monetisation platform for CTV/OTT publishers, has partnered with Zone·tv, a pioneer of personalised pay-TV channels powered by AI, to provide it with refined ad management and optimisation solutions. Zone·tv is at the forefront of the transition [...]

In this Q&A written exclusively for ExchangeWire, Steve Pereira, president of UK at Captify, discusses the growth of AVOD, BVOD, and SVOD in the UK, the challenges facing the advanced TV market, and the impact of new privacy regulations on [...]

Talon Outdoor, the leading global independent out-of-home (OOH) specialist agency, has announced that Sarah Parkes has joined in the newly created role of chief sales and marketing officer, with immediate effect. Reporting to Barry Cupples, Talon Group CEO, Sarah will lead [...]

VIOOH, the leading global digital out of home (DOOH) marketplace, in partnership with Yahoo and JCDecaux Singapore, announced the results from their successful pilot programmatic DOOH omnichannel campaign with Schroders.  The digital OOH-led omnichannel campaign, which was designed to prime OOH [...]

Teads, the global media platform, has announced the promotion of Monique Pintarelli to chief revenue officer for the United States.  This promotion follows the resignation of Jim Daily, who previously led the US business.  Monique joined Teads in 2018, with considerable [...]

Blis, the leading privacy-first, location-powered programmatic advertising partner, announces the launch of its new research-based e-guide, “The insider report: by media planners, for media planners”. The e-guide is designed to ensure media planners are better informed and prepared for a more [...]

Azerion, the digital entertainment and media platform, and Cavai, the leading global conversational advertising cloud company, are reaping the rewards of their partnership focused on the expansion into new international markets and escalating the adoption of personalised conversational advertising.  Having initially [...]

AdPlayer.Pro, an international provider of outstream video advertising solutions, has released the company’s Q4 2021 business results, reporting the further increase of video ad serving volumes, as well as new partnerships on the supply side.  According to the announcement, the number [...]

Leading UK soft drinks manufacturer, Barr Soft Drinks, has appointed the7stars to its consolidated UK media planning and buying account. The business was awarded following a competitive pitch led by Ebiquity and includes the iconic IRN-BRU brand, exotic drinks brand [...]