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  • Start.io Partners with Intent IQ to Enhance Ad Bids with Alternative ID Solution & Audience Extension

    Start.io, an industry-leading, mobile-driven SSP, today (January 15th, 2025) announced its partnership with Intent IQ, a leader in identity resolution, to expand its audience targeting capabilities.  Under this partnership, Start.io matched mobile advertising IDs (MAIDs) with their corresponding alternative IDs using [...]

  • Planet Sport Partners with AppHarbr by GeoEdge to Champion Ad Quality for 25m Fans

    AppHarbr by GeoEdge, the global in-app ad security and quality leader, has partnered with Planet Sport, one of the UK’s largest independent sports media companies, to secure and enhance the advertising experience for its 25+ million users. The partnership secures in-app [...]

  • Axis & Edge226 Forge Partnership to Elevate In-App & CTV Advertising

    Axis, a global programmatic platform connecting advertisers and suppliers, is excited to announce its partnership with Edge226, a leading provider of mobile-first performance services. This bilateral collaboration aims to enhance advertising performance and optimise revenue opportunities for publishers while empowering [...]

  • Yahoo DSP Debuts New Partnerships at CES 2025

    Yahoo DSP has announced a host of new integrations with some of the world’s leading reporting, sustainability and supply-path segmentation partners, designed to help advertisers do more with their budgets.  Expanding supply intelligence partnerships: Developed in collaboration with leading partners Jounce, [...]

  • ECN Partners with VIOOH to Expand Programmatic DOOH to Premium European Offices

    ECN, a world leading digital-out-of-home office media publisher, today (January 8th, 2025) announced a new partnership with VIOOH, a premium global digital out-of-home (DOOH) supply-side platform. This expands VIOOH's global footprint to premium office buildings across the UK, France, and [...]

  • Zeno Media Partners with NumberEight to Enhance Mobile Apps

    Zeno Media, a leading provider of digital streaming services for audio content, announced a strategic partnership with NumberEight, the cutting-edge ID-less data platform. This collaboration will see NumberEight’s advanced on-device AI integrated into Zeno Media’s mobile apps, which serve millions of [...]

  • POLITICO Partners with GeoEdge to Drive Efficiency in Reader-Centric Ad Operations

    GeoEdge, the leader in ad quality and security, has partnered with POLITICO, a global news and information service, to streamline the delivery of reader-centric advertising. The partnership supports POLITICO’s commitment to high standards in ad integrity, fostering a reliable environment [...]

  • Opti Digital Strengthens its Position as a Key Programmatic Partner for Webedia Spain

    Opti Digital, a premium advertising monetisation platform, announces its partnership with Webedia Spain, a leader in digital entertainment. Webedia has selected Opti Digital as a strategic partner to optimise its programmatic advertising revenues with an ad format that reduces ad [...]

  • VIOOH & FRAMEN Take Off in Australia with Virgin Australia in Bold DOOH Move

    FRAMEN, a leading digital signage and programmatic content provider, has partnered with VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, to launch advanced digital advertising screens in co-working spaces across Australia. The first campaign, featuring airline Virgin Australia, [...]

  • Axis & TriCoast Join Forces to Boost CTV Advertising

    Axis, a global programmatic platform, is thrilled to announce a strategic partnership with TriCoast, a leader in connected TV (CTV) ad monetisation. This collaboration is designed to enhance CTV supply opportunities for publishers and advertisers, ensuring premium ad placements and [...]