Hivestack, the world’s leading independent programmatic digital out-of-home (DOOH) ad tech company today announced a strategic partnership with Tomato Interactive in China, a subsidiary of BlueFocus media group (hereinafter referred to as "BlueFocus Media"). The partnership will enable Chinese brands to [...]

Hivestack, the world’s leading independent programmatic digital out-of-home (DOOH) ad tech company, has today announced a strategic global partnership with MediaMath, the technology pioneer helping advertisers solve complex marketing problems. The partnership will see MediaMath and Hivestack combine their world-leading [...]

In today’s ExchangeWire news digest: Amazon purchases e-commerce software start-up, Veeqo; Una Brands allies with KlickBrands to enter the South Korean e-commerce market; and FTX establishes FTX Europe to progress its global expansion.   Amazon acquires e-commerce software start-up, Veeqo Amazon has acquired [...]

Xandr, and Scibids, the global leader in artificial intelligence for digital marketing, today announced a strategic alliance that seamlessly and automatically deploys Scibids AI within Xandr’s Invest DSP using Xandr’s Data Science Toolkit. The result is a frictionless experience for [...]

Bidstack, the leading in-game advertising platform, has announced an exclusive new partnership with Stork Limited for the popular farming game Goodville. The partnership will see Bidstack’s lightweight SDK integrated into the title allowing ads to be served seamlessly onto banners and [...]

Hivestack, the leading global programmatic digital out-of-home (DOOH) ad tech company, today announced a partnership in France with Clear Channel Europe’s programmatic buying platform, LaunchPAD. Through this new partnership, Clear Channel will integrate with Hivestack as its first DOOH SSP [...]

Azerion, the digital entertainment and media platform, has revealed an exclusive partnership in France with Cavai, one of the leading conversational advertising platforms. The partnership will lead to the seamless integration of Cavai’s engagement capabilities within Azerion’s all-screen advertising offering, [...]

EssentiallySports, a digital-first sports media house, has signed a multi-layered mandate for ad revenue optimisation with AdPushup, a Google-certified ad revenue monetisation platform. As per the mandate, AdPushup will manage their ad inventory and will be their long-term partner for [...]

Talon Group’s Plexus - a leading independent out-of-home (OOH) global network - today announced a strategic partnership with Mediaplus Group to provide OOH services to Mediaplus clients. The partnership opens up new opportunities for both sides to implement cross-border OOH campaigns.  Headquartered in Munich, [...]

The leading partnership management platform, impact.com, has announced a partnership with the national lottery in Norway, Norsk Tipping, having won a highly competitive public tender. It will now take on Norsk Tipping’s performance programme; the most significant in Norway.  Norsk Tipping [...]