Integral Ad Science, a global leader in digital media quality, announced it has enhanced its partnership with YouTube to provide advertisers with industry-leading brand safety and suitability measurement across the online video platform.  Powered by cutting-edge, machine learning technology, IAS measurement [...]

In today's ExchangeWire news digest: NPR announces it will leave Twitter after being labelled “state-affiliated media”; YouTube quietly abandons its shopping plaform; and Singaporean authorities turn to data from Singpass to help tackle and prevent fraud. NPR leaves Twitter over "inaccurate" [...]

In today's ExchangeWire news digest: German media giant Axel Springer shifts its focus to digital and the US; the EU Commission centres its antitrust probe into Apple on app restrictions; and YouTube has been accused of collecting data on children [...]

This week: Jack Ma relinquishes control of Ant Group, Microsoft deliberates a USD$10bn (~£8.22bn) investment in ChatGPT creator... Another stirring week in ad tech began with the announcement that Jack Ma will step back from Ant Group, following a lengthy probe [...]

In today's ExchangeWire news digest: YouTube announces its new Shorts monetisation process will go live in February; Apple promises greater transparency around App Store exclusions; and Binance announces its plans to grow its headcount in 2023. YouTube to launch new Shorts’ [...]

In today's ExchangeWire digest: YouTube close to NFL streaming deal; Tremor reportedly exploring sale; and US lawmakers plan to curb TikTok. YouTube to take NFL screening rights? The National Football League is close to agreeing a deal with Google’s YouTube exclusive rights [...]

Channel Factory, the global brand suitability platform for YouTube, has announced three key hires within its expanded global leadership team. The three senior hires - senior vice president, global head of product, director of design, and director of analytics and [...]

Channel Factory, the global brand suitability platform for YouTube, today announced two key hires within its EMEA leadership team to support its commercial strategy and increased investment in the region.  Igor Treutiger has been announced as partnerships and trading director, EMEA. [...]

In today's ExchangeWire news digest: Meta adapts its VR headsets to appease Germany’s watchful FTO; a Russian court demands that Google reinstates its parliament's YouTube channel; and IAB Europe predicts spend on CTV will see a double digit increase in [...]

Channel Factory, the global brand suitability platform for YouTube, today (November 3rd, 2022) unveils its annual Festive Season research* which reveals tough times ahead for retailers, and a different Christmas for many families.  With 76% of consumers in the UK saying [...]