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  • Leveraging POS Data to Improve CX – Q&A with JD Sports & TruRating

    News

    With the news the JD Sports has joined forces with TruRating, RetailTechNews spoke to both parties about the partnership. In this piece, Wayne Davies, retail director, JD Sports and Georgina Nelson, CEO, TruRating, discuss how the store is improving customer [...]

  • Why Retailers Can’t Afford to Close the Door on Convenience

    News

    Retailers have been struggling to entice cautious shoppers to spend. Weathering the post-January slump and optimising convenience both online and in-store will help ensure they’re staying relevant as consumers tighten their purse strings, as Patrick Gallagher (pictured below), CEO, CitySprint Group, explains exclusively [...]

  • Is the French Advertising Industry Ready for GDPR & ePrivacy?

    News

    On 25 May, 2018, the General Data Protection Regulation (GDPR) will come into force. A subject taken very seriously by the entire advertising industry, but it’s not isolated to this industry, as all private or public companies are concerned. In [...]

  • Fujitsu Explains What Makes a Great Account-Based Marketer

    News

    Account-based marketing (ABM) has accrued a certain level of popularity among big-name brands over the past couple of years; but now, with the passing of time, it is now becoming evident that the marketing tactic certainly isn't for everyone. Writing [...]

  • ATS Paris: 8 Reasons Why You Need to Attend the Show

    News

    Digital marketing is in flux in Europe right now – with privacy legislation, transparency concerns, and business models all effecting huge change. Our first European event of 2018, ATS Paris, is a reflection of this. Now in its eighth year, ATS [...]

  • Amazon Could Be Rolling Out Banking for Younger Customers; Ad Growth to Break the Duopoly

    News

    RetailTechNews’ weekly Amazon Watch brings you some of the company’s biggest moves from the past seven days, analysing how the giant is revolutionising the retail space. In this week’s edition: Amazon could be rolling out banking for younger customers; Ad [...]

  • IAB Releases GDPR Framework; OpenX Removes Video Ad Format

    News

    ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: IAB Releases GDPR Framework: Call for Feedback; OpenX Bans 300x250 Video; Improve Digital Offers First-Price Auction Option; New Custom Bid Algorithms at Amobee; and Rubicon [...]

  • Blockchain: Band Aid or Change Agent?

    News

    Blockchain can solve some of the biggest problems currently plaguing the current ad tech ecosystem. Ad tech’s problems extend far beyond consumer privacy – from rampant fraud to the near complete lack of transparency. But is blockchain a Band Aid, [...]

  • More Significant Insights Can Be Derived from POS Data; Brits Want Rewards for Sharing Their Data

    News

    RetailTechNews’ weekly roundup brings you up-to-date research findings from around the world. In this week’s edition: More Significant Insights Can Be Derived from POS data; Brits Want Rewards for Sharing Their Data; and UK Behind Rest of the World in App Adoption. More Significant [...]

  • Demystifying Mobile Ad Fraud

    News

    Advertising Association and WARC’s Expenditure Report shows that UK mobile ad spend rose by 30.7% year-on-year in 2017, representing the eighth year of growth. This is only set to grow in 2018, with a further overall market growth of 2.8% anticipated. [...]

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