PressBox Articles

• LG Ad Solutions Extends Programmatic Buying Opportunities on LG Channels via Amazon Publisher Direct

  2 months ago News

  

  LG Ad Solutions, a global leader in connected TV (CTV) and cross-screen advertising, announced a new integration with Amazon Publisher Services (APS) that enables marketers to access expanded advertising inventory on LG Channels – LG’s free streaming service available on [...]

• AdPlayer.Pro mejora su servidor de publicidad en vídeo, amplía sus capacidades de alojamiento de vídeo

  2 months ago News

  

  AdPlayer.Pro, el proveedor global de tecnologías de publicidad en vídeo digital, ha lanzado una serie de actualizaciones importantes en sus productos estrella, incluyendo su servidor de publicidad en vídeo y su solución de alojamiento de vídeo (vídeo hosting).  Según el anuncio [...]

• iion Taps Azur Games’ 9.5B+ Installs to Expand its Premium Game Inventory

  2 months ago News

  

  iion, the platform that unlocks seamless advertising across the entire gaming ecosystem, has integrated Azur Games’ expansive mobile game portfolio into its platform through Amazon’s Transparent Ad Marketplace (TAM). The collaboration enhances access for advertisers looking to engage Azur’s massive [...]

• Stockholm's DOOH Market Now Complete: JCDecaux Sweden Launches Programmatic Buying via VIOOH

  2 months ago News

  

  JCDecaux Sweden, part of the global JCDecaux network, has announced the launch of its programmatic digital out-of-home (prDOOH) offering, solidifying Stockholm’s position as a premier programmatic advertising hub in Scandinavia. The partnership with VIOOH, the leading premium global digital out-of-home [...]

• AdPlayer.Pro Ad Tech Company Upgrades Video Ad Server, Expands Hosting Capabilities

  2 months ago News

  

  AdPlayer.Pro, a global provider of digital video advertising technologies, has released a series of significant updates in its flagship products, including its video ad server and video hosting solution. According to the company’s announcement, one of the essential novelties was the [...]

• First Avenue Partners with Pubstack to Optimise Ad Monetisation

  2 months ago News

  

  Pubstack, the most advanced monetisation management solution for publishers, is proud to announce its new partnership with First Avenue, a leading Italian media and technology company. Through this collaboration, First Avenue will leverage Pubstack's cutting-edge technology to further optimise its [...]

• Invibes svela il futuro dell'impatto Adv con la Hyper-Personalization GenAI

  2 months ago News

  

  Invibes Advertising (Invibes), leader nell'innovazione del digital advertising, sta rivoluzionando la pubblicità digital con la Hyper-Personalization GenAI utilizzando avanzati Large Language Models (LLMs) e formati esclusivi in-feed per generare un engagement senza pari, brand impact e business outcomes. Questa soluzione [...]

• Invibes revoluciona el impacto publicitario digital con la hiperpersonalización Gen-IA

  2 months ago News

  

  Invibes Advertising (Invibes), líder en innovación publicitaria digital, está revolucionando las soluciones ‘convencionales’ a través de la hiperpersonalización GenIA, aprovechando los modelos avanzados de lenguaje LLM (Large Language Models) y los formatos exclusivos in-feed para potenciar la interacción y el [...]

• BCU & Covatic Set New Benchmark in AI Cybersecurity Research

  2 months ago News

  

  Birmingham City University (BCU), in partnership with Covatic, has unveiled groundbreaking research to protect AI models from cyber threats. AI models are now integral to high-stakes industries like healthcare and autonomous vehicles. These systems exhibit high accuracy in analysing images, often [...]

• Invibes Enthüllt die Zukunft der Werbewirkung mit GenAI-Hyper-Personalisierung

  2 months ago News

  

  Invibes Advertising (Invibes), ein führendes Unternehmen in der digitalen Werbeinnovation, revolutioniert die digitale Werbung mit GenAI-Hyper-Personalisierung – unter Nutzung fortschrittlicher Große Sprachmodelle (LLMs) und exklusiver In-Feed-Formate, um unvergleichliches Engagement, Markenimpact und Geschäftsergebnisse zu erzielen. Diese Lösung der nächsten Generation ermöglicht [...]