Company description

Covatic makes digital advertising work. The platform helps broadcasters, publishers, and media owners build, activate, and target audiences across TV, CTV, audio, mobile, and web, and measure and optimise campaigns for real business outcomes. Covatic Smart Campaigns & Attribution is the AI-powered engine that links ad exposure to purchases, sign-ups, visits, and leads. Across deployments between April and July 2026, aggregated conversion-rate uplift reached 60% in retail, 59% in B2B, 23% in automotive and 6% in charity. Covatic Socio, the socio-economic audience classification, is live in the US, UK, Ireland, and Australia. Covatic Sense delivers person-level CTV measurement, patent pending. Edge computing runs on-device, so personal data is not exposed. Clients include Bauer Media, Sky, SCA, News UK, Octave, Turk Telekom, Seven West Media, and Katz Digital.