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The Evolving Relationship Between Agencies & Brands
In this special vox pop edition of TraderTalk TV, filmed in sunny Cannes, Nate Woodman, GM of demand solutions, IPONWEB, [...]
The Growth & Future of Programmatic
In this TraderTalk TV vox pop filmed in Cannes, Vincent Potier, COO, Captify, explains his thoughts about the growth and [...]
Video Ads Are Worth Their Weight in Gold
In this episode Jourdain-Alexander Casale, VP strategy, Index Exchange, explains video header bidding to Ciaran O'Kane, CEO, ExchangeWire, in the [...]
Programmatic TV, OOH & Audio – with IPONWEB
In the second instalment of IPONWEB's Cannes story Brian Golbere, general manager, emerging technology, IPONWEB, tells Ciaran O'Kane, CEO ExchangeWire [...]
How Programmatic & Branding Can Work Together
Filmed at the Captify villa in Cannes, this special edition of TraderTalk TV features: Duncan Trigg, SVP advertising, comScore; Dominic Joseph, [...]
How Independence From Media Has Made Adform a Hidden GEM
In this episode of TraderTalk TV, filmed aboard Adform's boat at Cannes, ExchangeWire's CEO, Ciaran O'Kane speaks to: Gustav Mellentin, co-founder [...]
IPONWEB: How to Optimise the Programmatic Advertising Ecosystem
Over the last two years the programmatic advertising ecosystem has multiplied many times over creating two distinct problems for programmatic [...]
Weborama's Mathieu Roche on DMP Usage Across Europe
Over the last five years DMPs have become a key layer of the advertising/marketing technology landscape. Earlier this year (April 2016) [...]
Telecoms Expert Dean Bubley Explains the Flaws of Network-Level Ad Blocking
Next week (13 June) Three UK will be launching a 24 hour trial of Shine's ad blocking technology with a [...]
xAd Head of Programmatic Imran Khan on Mapping Location Data
Nowadays you can't talk about mobile without including the topic of location. As previously highlighted by ExchangeWire, according to the [...]
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