ATS Tokyo returns for 2026 - bringing the best of Japan's advertising industry together. Here’s what you need to know…

ExchangeWire is pleased to announce that ATS Tokyo will take place on Friday 20 November 2026 at the Sheraton Miyako Hotel Tokyo.

ATS Tokyo brings together 500+ advertising professionals and industry experts from around the world to explore the latest trends in digital advertising and engage in discussions on the industry's most important topics. Featuring presentations and panel sessions, ATS Tokyo covers the topics shaping today's advertising and marketing landscape.

This year, Go Sugihara, former President and CEO of Atara Inc. and current co-representative of the Advertisers and Publishers Transparency Initiative (APTI), joins ATS Tokyo as Content Advisor.

Working closely with the ExchangeWire team, he will help develop a programme that enables attendees to better understand the rapidly evolving market trends driven by the widespread adoption of AI.

The event will once again be hosted by Hiroshi Hayashi, Deputy Secretary General of the Japan Advertisers Association (JAA), who returns for his third consecutive year as Master of Ceremonies.

Hayashi also serves as Co-Representative of APTI alongside Sugihara and will guide the audience throughout the event.

Highlights from ATS Tokyo 2025

Keep checking ExchangeWire for regular updates to the conference programme, ticket information, and speaker announcements.

Get your tickets now

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