In today's ExchangeWire digest: Klaviyo raises USD$200m at USD$4.15bn valuation; YouTube launches audio ad units; and AudioMob raises USD$1.5m (£1.1m). Klaviyo raises USD$200m (£151.1m) at USD$4.15bn (£3.13bn) valuation Customer data and marketing automation platform Klaviyo has announced that it has raised USD$200m [...]

VDx.tv, a global advertising technology company, that delivers video-driven experiences across desktop, mobile and OTT, announced it has been recognised as winner at the Effective Mobile Marketing Awards in the Most Effective Integrated Campaign category, for its full video-driven experience [...]

district m, a Montreal-based leading advertising technology company, has ranked #4 on Deloitte’s Technology Fast 15™ Award. Deloitte’s Enterprise Fast 15™ leadership category recognizes Canadian technology companies with the fastest revenue-growth percentage over their last 4 years of operation. The [...]

In today’s ExchangeWire news digest: PubMatic files to go public in USD$75m (£57m) IPO; Harbr raises USD$38.5m (£29.2m) for data exchange and marketplace; and US backs down from Tik Tok ban. PubMatic files to go public in USD$75m (£57m) IPO PubMatic has [...]

IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, has today released its ‘Programmatic Out Of Home (OOH) Advertising Guide’ which examines the strengths and opportunities around digital out of home across Europe, sharing best practices and considerations [...]

ID5, the independent universal ID solution for digital advertising, has released a survey on 'The State of Digital Identity' to understand how the digital advertising industry is preparing for a cookie-less future. The survey aims to analyse responses by gathering [...]

Adverity, a leading force in marketing data intelligence, today announced its partnership with Twitter as part of the Twitter Official Partner Program. The program helps brands get more out of Twitter by suggesting partners with enterprise tools and expertise to help create and [...]

Following the success of the Summer Adtech Virtual Event hosted at the beginning of July, Smart, Samsung Ads, LiveRamp, MediaMath, Captify and MadHive come together to organise the festival’s second edition. The "Winter Adtech Virtual Event" will be held from [...]

Cavai, the leading conversational advertising cloud, has developed an innovative ‘Avatar’ format for its client Havas Media NL and French multinational tyre manufacturer, Michelin. It leverages the Michelin Man, the official mascot of the tyre company – a figure consisting [...]

World-leading in-game advertising platform Anzu.io announced today a new partnership with PubNative, a mobile publisher platform and programmatic ad exchange which is now part of Verve Group. By becoming a programmatic partner of Anzu, advertisers working with PubNative will be [...]