Carlo Bertozzi CEO & Founder of Longtail Talks About The Launch of bidr, Its New Ad Trading Desk, & How Transparency Will Be Key In The Australian Market
Carlo Bertozzi is the CEO of Longtail. Here he talks about why the launch of bidr, Longtail's new ad trading desk, fills a gap for advertisers in the Australian marketplace. He discusses how RTB will bring greater scale and efficiency [...]
Akihiko Tokuhisa, CEO & President of Platform One Inc. On Platform One’s Success, And The Rapid Uptake Of Programmatic Buying In The Japanese Market
Akihiko Tokuhisa is both the CEO & President of Platform One Inc. and CTO of D.A.Consortium Inc. Here he discusses how Platform One combines Market One (DSP) and Yield One (SSP) into one platform and, with agencies and publishers fast [...]
ATS Singapore Speakers And Agenda Confirmed; Data-Driven Analysis Coming To Singapore
It is ExchangeWire's first foray into the APAC market - and we are looking forward to fostering some serious debate around the area of data-driven display at the half-day conference on June 15. The Singapore event is now sold out. [...]
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