Yaron Tomchin, CEO of Mobupps, discusses the importance of championing gender equality and diversity, equity, and inclusion (DEI) in the ad tech space. Ad tech is an industry built on disruption. Yet when it comes to gender equality and leadership [...]

In today’s Digest, we cover Spotify’s CEO exit bringing dual leadership, Epic saying Apple’s install changes slash drop-offs; and The Trade Desk overhauling its digital ad data marketplace.

Shirley Marschall turns her attention to the digital future, and why AI slop is set to be the star (?) of the show...

In today’s Digest, we cover a record-breaking deal closed by Electronic Arts, the FTC giving final approval to the Omnicom–IPG deal on the condition of certain ad rules as well as Anthropic tripling its global staff as AI demand surges.

This week saw growth in ad spend alongside rising regulatory action across ad tech and media...

Attekmi, the ad tech brand offering an extensive range of ad exchange solutions and services, has been shortlisted by ExchangeWire for The Wires Awards 2025 in two categories: Best Ad Ops Team and Best Client Services Team.  Being featured on the [...]

In her latest column, Shirley Matschall takes aim at Google's umbrella company, acrostic style... Once the U.S. District Court ruled that Google didn’t have to sell its browser, it was only a matter of time before Gemini landed in Chrome. No [...]

Kate Scott-Dawkins, WPP Media’s Global President of Business Intelligence, takes a look at the shifting ad tech landscape and what it might look like in 2030...

In today’s Digest, we discuss the Murdochs being tipped for the TikTok deal, ad giants shifting their climate stance, Google’s ad tech monopoly trial kicking off, and Amazon facing a jury over Prime sign-ups.

The categories shortlist for the Wires 2025 is finally out. Who made the cut this year?