"Programmatic has democratised live sport": Q&A with John Matthews, Foxtel Media
Charlotte McEleny talks to Foxtel's Executive Director of Advanced Advertising about the power of programmatic for live sports, and the fine line between ad innovation and audience experience...
IAS Launches First Industry-Wide Digital Ad Verification Training Program
Integral Ad Science (IAS), a global leader in digital ad verification, has launched IAS Academy, the industry’s first globally accredited training program for digital ad verification. "IAS Academy empowers marketers with best-in-class training and tools so they can make well-informed decisions [...]
Adnami Signs Agreement with Matterkind to Deliver High-Impact Formats Programmatically Across Nordic Markets
Danish tech company Adnami, which specialises in programmatic, high-impact advertising solutions, has signed a partnership with Matterkind to help the activation intelligence company optimise campaigns across all four Nordic markets - Sweden, Denmark, Norway and Finland. Working together as strategic partners, [...]














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