This week, Platforms rolled out new monetisation models, media groups embraced Big Tech partnerships, and policymakers pushed for tighter controls.

In today’s Digest, we cover the BBC Group and YouTube striking a strategic UK partnership, the FTC moving to appeal aMeta antitrust ruling, and the IPA launching the IPAi Forum focused on generative AI.

In today’s Digest, we discuss Temu closing the gap with Amazon in global cross-border e-commerce, Meta being accused of ignoring illegal gambling ads, and ByteDance challenging Alibaba with an AI-powered cloud push.

In today’s Digest we cover five US publishers suing Google over alleged ad tech manipulation as well as Google appealing a landmark antitrust verdict over its search monopoly. We also cover 60 plus MPs urging Starmer to act on an [...]

Ads ARE coming to ChatGPT; BBC teams with YouTube, and Singapore changes laws to ease data sharing.

TeqBlaze, an independent ad tech vendor, announces the release of TeqMate AI, the intelligent assistant that streamlines AdOps workflows. By automating routine tasks, TeqMate AI turns hours of manual troubleshooting into instant insights and actionable recommendations. AdOps teams face constant pressure: [...]

How important is brand perception? We sat down with product director Frederic Derian and Victor Bastia to discuss the rise of LLMs and what this means for advertisers.  

This week’s developments point to a media and advertising industry under strain, as major deals wobble, alliances shift, and publishers confront a rapidly changing discovery landscape. In today’s MadTech Daily, we cover Wikimedia expanding AI partnerships across tech giants, Alibaba’s [...]

We explore the findings of the latest IPA Bellwether Report, bringing together insights from industry experts.

In today’s Digest, we cover Dentsu’s bid to sell a global unit nearing collapse, the UK seeking a copyright reset between AI firms and creators, and Netflix eyeing a cash deal for Warner Bros. and HBO Max.