In today's ExchangeWire news digest: Magnite invests in video and CTV monetisation solutions by acquiring RTL's SpotX; research from Finaria forecasts that ecommerce usership and revenues will continue to increase into the decade; and Nine slams Google's launch of News [...]

TheViewPoint has integrated Header Bidding technology, providing publishers with the ability to receive bids from multiple SSPs simultaneously.  TheViewPoint, a SaaS CTV/OTT monetisation platform for publishers, is now supporting the Header Bidding model for ad bidding. This will help media owners [...]

BidMind by Fiksu, a Connected TV/OTT advertising platform, has chosen Pixalate, a global ad fraud intelligence and marketing compliance platform, to combat invalid traffic (IVT) in OTT/CTV advertising. By utilising Pixalate’s pre-bid ad fraud detection and measurement solutions, BidMind customers will [...]

Digital video ad spend is dramatically increasing in the UK, yet more than four in 10 (41%) of digital video advertisers and buyers say that a lack of understanding of the ecosystem is one of the key barriers to greater [...]

Smart AdServer, the independent ad tech platform, is reshaping its capital structure via a Management Buyout of current investor Cathay Capital by Capital Croissance, which becomes its new majority shareholder. Cathay Capital fuelled the foundational growth of Smart, and it [...]

DoubleVerify (“DV”), a leading software platform for digital media measurement, data and analytics, today announced that it has received Media Rating Council (MRC) accreditation for display and video rendered ad impression measurement and sophisticated invalid traffic (SIVT) filtration, including app fraud, [...]

VlogBox, a content monetisation platform, and Sprout Studios, an animation studio, have announced a strategic partnership through which they aim to distribute and monetise Sprout Studios animations on Connected TV markets, starting with Roku.  Connected TV is commonly considered as the [...]

PubMatic Inc. (Nasdaq: PUBM), a sell-side platform that delivers superior outcomes for digital advertising, today announced two senior appointments to support the company’s growing connected TV (CTV) business across Europe. Hitesh Bhatt was named director of Publisher Development, CTV and [...]

Magnite (NASDAQ: MGNI), the world’s largest independent omnichannel sell-side advertising platform, has announced the appointment of Julie Selman as its new UK managing director. Selman brings with her over 15 years’ experience working across the digital advertising industry, specialising in connected TV (CTV), programmatic, [...]

In today's ExchangeWire news digest: Google admits that some news media sites were excluded from its Search results in Australia as part of an experiment; WhatsApp and YouTube both climb to almost half a billion monthly active users in India; [...]