RetailTechNews rounds up some of the biggest stories in the European retail technology space. In this week’s edition: TabMo & adsquare Launch ‘Branding to Store’ Ad Format; Yandex.Checkout to Provide Online Stores with Instalment Payments; and Shop Direct & Pindrop [...]

RetailTechNews’ weekly roundup brings you up-to-date research findings from around the world. In this week’s edition: The Power of Couponing; Millennials Turning to Online Reviews; and An Eggcellent Easter. The power of couponing Nearly two-fifths of US grocery shoppers have [...]

In this piece, Ivan Guzenko (pictured below), CEO, SmartyAds, outlines that the whole concept of programmatic advertising is based on accessible user data, allowing brands to deliver their messages exactly to the right audience. Therefore, the programmatic buying model is the [...]

This week, the spotlight is back on Alibaba's Tmall, where Ford Motor has offered up more than 100 vehicles for customers to try out via the e-commerce operator's newly launched Super Test-Drive Centre. Dubbed 'China's first auto vending machine', the [...]

The cross-device landscape is one that’s rife with widespread misunderstandings. Anyone who gazes into their crystal ball and claims to have all the answers is likely wrong, writes Keith Petri (pictured below), chief strategy officer, Screen6, exclusively for ExchangeWire. Those [...]

Despite the fact that we are producing more data than ever before, using this data to engage customers and drive sales is an ongoing challenge for retailers. In this Q&A with RetailTechNews, Chris Wood, vice president, UK retail, Salesforce, discusses [...]

Access to information has been revolutionised by the internet; and big data now provides insights on consumers at the touch of a button. However, the demographics that have historically guided our comms planning are becoming increasingly meaningless. Tyler Greer (pictured [...]

RetailTechNews’ weekly roundup brings you up-to-date research findings from around the world. In this week’s edition: Beast from the East Causes Increase in Online Sales; John Lewis Closes Online Gap on ASOS; and Shifting Concept of Loyalty & Rewards. Beast [...]

Amazon has reported tremendous growth in ad sales business and has huge ambitions for it. It wants to use all the data it’s collecting through both advertising and commerce customer transactions to inform a more personalised and more effective customer [...]

Today’s retail environment is hyper-competitive; and retailers are under continuous pressure to stay relevant as consumer expectations evolve. Here, Luke Griffiths (pictured below), general manager, Klarna UK, explains why that means it’s crucial that retailers consider the shopping journey from browsing through [...]