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  • Commercial Leader Saint Betteridge Joins Picnic Media

    Commercial leader, Saint Betteridge, has joined leading premium mobile ad formats company, Picnic Media, as commercial director. Betteridge joins to help Picnic clients deliver unique and high-impact, social-style ad formats on a unique marketplace of the highest quality mobile inventory [...]

  • AOP Announces Winners for the Digital Publishing Awards 2020

    The Association for Online Publishing (AOP) showcased the digital publishing industry’s top talent in the virtual debut of its prestigious annual awards ceremony. The flagship event, organised in partnership with PubMatic, and hosted by comedian and Mash Report star Ellie Taylor, moved [...]

  • Sojern and Convious Partner Together to Help Leisure and Attractions Reach and Convert More Customers

    Sojern, a leading provider of digital marketing solutions for travel, and Convious, Europe’s leading e-commerce platform for the leisure industry, have partnered up to bring an integrated digital solution that drives conversions and amplifies reach for attractions and leisure activity [...]

  • Smart Launches Direct-First Platform to Manage Deals and Private Marketplace Buying

    Smart has today announced the launch of Smart Buyer Connect (SBC), the direct-first platform built for advertisers to manage deals and private marketplace (PMP) buying. The product – which forecasts and facilitates media buying in real-time – is further evidence [...]

  • Adverity Launches Augmented Analytics

    Adverity, a leading force in marketing data intelligence, today launched Augmented Analytics, an automated tool for marketers. Using artificial intelligence (AI) and machine learning, it can access hidden insight and provide critical intelligence on data to improve marketing measurement effectiveness [...]

  • VDX.tv Awarded TAG Brand Safety Certified Seal Validated by ABC Audit

    VDX.tv was awarded the TAG Brand Safety Certified Seal by the Trustworthy Accountability Group (TAG) after demonstrating its compliance with rigorous brand safety standards, as independently validated through an audit by ABC. By undertaking ABC’s audit, companies demonstrate their compliance with [...]

  • ExchangeWire Confirms Content Partnership with Dentsu's CCI in Japan

    ExchangeWire is delighted to announce a content partnership with CCI, one of the largest digital marketing companies in Japan. The partnership will see exclusive international content from ExchangeWire.com translated into local language, and readers will be able to access the [...]

  • Control v. Exposed Announced as Adform’s First Premier European Partner

    Adform UK, the only global, independent and fully integrated advertising platform built for modern marketing, has been chosen by Control v. Exposed (CvE), a division of US-headquartered, independent company Goodway Group, to be its preferred choice for managed service across [...]

  • Integral Ad Science Expands Business Operations in Indonesia

    Integral Ad Science (IAS), the global leader in digital ad verification, today announced the expansion of its business into the Indonesia market. IAS has appointed a digital media veteran, Arfitrianto Zulnaini, as sales director to lead the business operations in [...]

  • Peroni encourages Stockholm to “Walk With Us” in first Digital OOH collaboration

    Following its recent win with Japanese brewing giant, Asahi International, UK-based agency, Trouble Maker, along with Plexus, launched their first out-of-home (OOH) campaign together for Peroni Nastro Azzurro in Stockholm, Sweden. "Walk With Us" reflects the heart of the brand’s [...]