In today’s ExchangeWire news digest: Instagram announces it will trial TikTok-challenger Reels in India; TikTok is facing investigation by the US FTC and DOJ for allegedly failing to adhere to children’s privacy rules; and a study by Digital TV Research forecasts that 40% of SVOD subscriptions will come from mobile by 2025.   Instagram looks to capitalise on TikTok’s India departure   Instagram has set its sights on stepping into the sizeable shoes left in India by TikTok. The ByteDance-owned video app had captured [...]

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In today’s ExchangeWire news digest: US Secretary of State Mike Pompeo reveals that the US may decide to ban Chinese social media apps; consumer advocacy groups write to regulators to warn against Google’s purchase of Fitbit; and Facebook reveals that it accidentally broke its own data rules.   Pompeo says US is considering banning Chinese apps   US Secretary of State Mike Pompeo has indicated that the country may decide to ban Chinese social media apps. Speaking to Fox news yesterday (6th July), Pompeo [...]

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In today’s ExchangeWire news digest: India’s Ministry of Information Technology has banned a number of external apps after deeming them a threat to the country’s security; South China Morning Post announces the launch of its first-party data offering, SCMP Lighthouse; and the US ad market sees its third consecutive monthly decline.   India bans ‘threatening’ apps to protect state sovereignty   The Indian government is banning a number of apps in an effort to safeguard the country from what it perceives to be external [...]

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In today’s ExchangeWire news digest: the US Department of Justice is reportedly making the final preparations to bring a lawsuit against Google; Facebook sees several big name brands depart for July as the argument over the site’s stance towards inflammatory content continues; and peers from the House of Lords call on MPs to impose tougher regulation to reduce fake news.   DOJ closes in on antitrust probe against Google   The US Department of Justice (DOJ) is nearing the end of an antitrust investigation [...]

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In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the globe. In this edition: researchers find that almost one third of China’s 2019 ad traffic was invalid; Google loses its appeal against a €50m fine for breaking GDPR; a study into news consumption finds that more US consumers are willing to pay for content; and Apple faces backlash for maintaining that it deserves commission from subscription-based apps purchased via the App Store.Almost one third [...]

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In today’s ExchangeWire news digest: Disney consolidates its various ad tech teams into a single entity in preparation to launch a unified ad platform; Australias leading industry bodies introduce new guidelines to help clean up the programmatic supply chain; and a study from Reuters finds that the number of Americans willing to pay to access news content is on the rise.   Disney merges its ad tech teams for a unified ad platform   Disney has restructured its ad tech operations by combining its [...]

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In today’s ExchangeWire news digest: Google loses its appeal against last year’s ruling by French data authority CNIL, which saw the tech giant penalised for breaking GDPR legislation; and Snap announces that it is planning to build a new digital platform to rival Facebook, Apple, and Google.   Google loses €50m GDPR fine appeal   Google has lost an appeal against a fine issued by France for non-compliance with the General Data Protection Regulation (GDPR). The result came on Friday (12th June), when the [...]

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In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the globe. In this edition: US state officials consider launching a new lawsuit to break up Google’s ad tech business; Apple is advised to purchase DuckDuckGo to defer revenue away from Google; Chinese video app Zynn is removed from the Google Play Store as claims of video theft surface; and ANA issues an appeal to the TV industry to shift its upfront buying season to [...]

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In today’s ExchangeWire news digest: the ANA urges networks to push their upfront negotiations back to create a calendar-year system; Twitter trials a new feature prompting users to read articles before retweeting them; and ABC fears drastic cuts are on the way after losing $41m in funding.   ANA urges TV industry to pursue calendar-year upfront deals over usual routine   The Association of National Advertisers (ANA) has issued a plea to the TV ad industry to suspend its usual upfront negotiations until the [...]

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In today’s ExchangeWire news digest: four Republican Senators ask the FCC chairman to reconsider Facebook’s exemption from comment liability; video app Zynn disappears from the Google Play Store, with allegations of content theft also arising; and Facebook launches its long-awaited News service.   Republican senators ask FCC to reconsider social media liability   Following a ruling last week which asserted that publishers are liable for the comments left on their public Facebook pages, four Republican senators have written to the Federal Communications Commission (FCC) [...]

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