Adform, the most powerful and safe media buying platform, today (9th December, 2025) announces a new partnership with RTL AdAlliance, the international sales house of RTL Group, Europe’s leading entertainment company across broadcast, streaming, content, and digital.  Bringing together RTL AdAlliance’s [...]

In today’s Digest, we cover Paramount’s late bid for Warner; Meta securing a series of AI content deals, and China’s open-source AI reaching 30% of global usage.

Adsquare, the global location intelligence platform, today announced a new measurement integration with DistrictNine, a leading programmatic agency and technology partner, enabling advertisers to measure the real-world impact of their campaigns directly within the DistrictNine platform. Through this integration, DistrictNine [...]

HBAgency, an independent digital advertising company working with publishers across Europe and worldwide, announces the arrival of Laura Pes as network partner manager, marking a new step in strengthening its structure dedicated to managing and optimising partnerships globally. With extensive experience [...]

Teads, the omnichannel outcomes platform for the open internet, today (26th November, 2025) announced a strategic partnership with XPLN.AI, the ad attention measurement and optimisation technology company. The collaboration aims to advance attention as a core metric for media effectiveness, [...]

BIGO Ads has announced a strategic partnership with GeoEdge, a global leader in ad security and quality solutions.  Through this collaboration, BIGO Ads will integrate GeoEdge’s malvertising protection and ad content protection technology across its platform to identify and filter risks [...]

Anonymised and Bytek today (11th November 2025) announced a strategic partnership that marks a new step forward in the secure and predictive activation of first-party data. Prediction and detection algorithms are at the core of the Bytek Prediction Platform, the prediction [...]

Skai, the leading omnichannel advertising platform for commerce media, and Kevel, creator of The Retail Media Cloud®, today (6th November, 2025) announced a strategic partnership to give advertisers expanded access to high-growth retail media networks. With Skai and Kevel’s strong [...]

VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, today (6th November, 2025) announced a programmatic partnership with RZK Digital, Brazil’s largest digital media operator in urban bus terminals, strengthening the presence of programmatic DOOH across Latin America. RZK Digital [...]

Today, VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a strategic partnership with BIG OUTDOOR, the preferred choice for the most coveted out-of-home media assets in the US, expanding programmatic access to premium digital inventory stateside. The partnership [...]