Trainline has partnered with Lumen Research, the global attention technology company, to measure how advertising across the Trainline app performs against wider media benchmarks. The results show that Trainline offers brands a high-attention, high-impact environment that significantly outperforms standard mobile [...]

Picnic today (20th May, 2026) names the PIQ10 2026: the UK's top publishers for advertising quality, ranked independently by PIQ, Picnic's signal-led inventory intelligence platform. With nearly half of all domains now falling below PIQ's quality threshold, these are the [...]

Taboola, a global leader in delivering performance at scale for advertisers, today (13th May, 2026) announced new research highlighting growing advertiser adoption of AI-powered solutions and increasing interest in applying these capabilities beyond walled gardens. While agentic AI has driven strong [...]

DoubleVerify, the leading software platform to verify media quality, optimise ad performance and prove campaign outcomes, released its 2026 Global Insights report, Must-CTV: Streaming’s Shift From Promise to Performance.  The insights are based on proprietary DV measurement data spanning billions of [...]

Pubstack, the supply intelligence platform for publishers, has released its State of Programmatic Q1 2026 EU5 Benchmark, revealing a highly fragmented European programmatic market in which UK publishers faced significant volume pressure, while price per impression remained resilient. The benchmark compares [...]

New research from VideoElephant shows that contextual relevance is the 'missing link' in achieving meaningful brand lift. The new report, titled The Power of Context: Driving Lift Through Video, finds that contextual alignment between an ad and its surrounding content [...]

AdPlayer.Pro, el proveedor global de tecnologías SaaS innovadoras para publicidad en vídeo, ha publicado sus resultados del primer trimestre de 2026, destacando las nuevas funciones introducidas en su reproductor de publicidad en vídeo insignia, así como las próximas actualizaciones de [...]

AdPlayer.Pro, a global provider of innovative SaaS video advertising technology, has released its Q1 2026 results, highlighting newly introduced features in its flagship ad-enabled video player, as well as upcoming product updates.  According to the announcement, one of the most notable [...]

Creator data provider DAIVID and Kinetiq, the leading AI-powered platform for global media and marketing intelligence, today (10th April, 2026) released new analysis of sports drink advertising across the 2025 and 2026 NCAA Men’s and Women’s March Madness tournaments, marking [...]

Nexxen, the advertising technology platform powered by unique data and media, today (9th April, 2026) launched a new predictions report on UK viewership of the 2026 FIFA World Cup, leveraging Nexxen’s proprietary data and resources to track past, present, and [...]