PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, today (September 19th, 2023) released a new study commissioned by Forrester Consulting finding that retailers see tremendous upside for commerce media revenue but increasingly consider partnerships and [...]

The concept of virtual reality (VR) as a serious commercial concept has been brewing for well over a decade, with the technology regularly heralded as the next big step in gaming, entertainment, and design. In this piece for RetailTechNews, John [...]