CEO of White Bullet Solutions, Peter Szyszko (pictured below), writes exclusively for ExchangeWire about how the increased streaming has lead to a rise in piracy, and explains why brands must remain vigilant. As the world gets used to living behind closed [...]

In today's ExchangeWire news digest: global subscriptions to Disney's new streaming service soar to 50 million; news broadcaster CNN acquires content personalisation start-up Canopy as part of "NewsCo"; and HT&E buys 11 million shares in fellow media company Ooh Media.   Disney+ [...]

PubNative, a leading mobile monetisation platform and programmatic ad exchange, is expanding its product lineup with connected TV solution AdCast. The advanced product allows in-app ads to be streamed to a TV screen and is tailored to mobile-first publishers and [...]

Writing exclusively for ExchangeWire, Matt Harty (pictured below), member of IAB SEA+India's regional board and senior vice president, APAC, The Trade Desk, discusses why the region is perfectly positioned to invest in advertising-supported connected TV (CTV) and over-the-top (OTT) services. Streaming, [...]

As the decade draws to a close, ExchangeWire has invited thought leaders from across the industry to share their predictions and insight into what 2020 will hold for the ad tech and martech industries. Under the spotlight today is TV, [...]

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in this edition: Agencies join JICWEBS blockchain pilot; PubMatic releases Q3 2019 QMI report; Impact expands mobile partnership capabilities; The Trade [...]

Apple announced last Monday (25/03/2019) that they are finally delving into the video-streaming sector with the launch of their Apple TV+ subscription service. A plethora of big-name hitters in the entertainment industry were wheeled out on the California stage, including [...]

Google has made its move on gaming with the announcement of streaming platform Stadia.  The news came on the second day of the Game Developers Conference in San Francisco; and it surely stands as one of the most significant gaming reveals [...]

You don't need to be a devoted games industry observer to have noticed something of the recent rise of eSports. Organised competitive gaming has been around along time, of course. eSports' nascent form was forged in the earliest arcade gaming tournaments [...]

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Prebid by OpenX Now Generally Available; Adjust Expands to India; Further Expansion for adsquare in U.S.; Triton Digital Integrates with Tru Optik; [...]