Merkle, a leading technology-enabled, data-driven customer experience management (CXM) company and part of dentsu, has appointed Mark Atkinson to the position of VP Adobe EMEA alliance & enterprise sales lead for Merkle and dentsu’s CXM Service Line, with a focus [...]

Eyeota, the leading data partner to global enterprises, today (15 September) announced that Marc Fanelli has been appointed as the company’s new chief operating officer. Fanelli most recently served as the company’s executive vice president of client success and business [...]

Sojern, plataforma de marketing digital especializada en turismo, y Roiback, empresa tecnológica líder en la gestión del canal directo de cadenas hoteleras y hoteles independientes, han llegado a un acuerdo estratégico para ofrecer soluciones de marketing multicanal y optimización tecnológica [...]

Sojern, a leading provider of digital marketing solutions for travel, and Roiback, a market-leading technology company specialised in powering direct sales for independent hotels and chains, have partnered to provide hoteliers with powerful multichannel media solutions aimed to drive direct [...]

Smart, the leading independent Ad tech platform, today announced its integration with Oracle Contextual Intelligence (formerly Grapeshot). The solution providing real time content review and prebid classification is now fully available within Smart’s platform, to help allow advertisers, agencies, and [...]

Merkle (www.merkleinc.com), a leading technology-enabled, data-driven customer experience management (CXM) company and part of dentsu, has appointed Andy Ankrah to head of technology consulting, leading a new dedicated UK practice that aims to drive business value through technology investment and [...]

Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced the expansion of its Center of Excellence in Pune, India, with a new office facility and plans to hire top engineering talent locally. Established in 2020, [...]

Adverity, the rapidly growing marketing analytics platform, today announced it has closed a USD$120m (£86.63m) Series D financing round led by SoftBank Vision Fund 2, with existing investor Sapphire Ventures also participating in the round. Adverity’s mission is to transform marketing [...]

In today's ExchangeWire news digest: ad giant S4 Capital have acquired marketing firm Destined; high demand for memory chips send Samsung's profits up; and Japanese trainer re-seller SODA raise USD $56.4m in a series C funding round.   S4 Capital acquire Destined S4 [...]

In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce, from around the globe. In this edition: Indian digital payments leader Paytm plan to go public; China’s Ministry of Industry and Information Technology issue a [...]