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Latest Stories

  • The Stack: Instacart to go Public? ; PDD Holdings' Revenue Surges 66%

    This week: Instacart reportedly preparing IPO; PDD's revenue up by two-thirds... Can you believe it's September already? As the season starts changing and we head into (please God!) chillier days, Instacart shows no signs of cooling down, with reports the company [...]

  • The Future of Ad Networks

    “Will three-martini lunches make a comeback?”  This was the question posed by Rob Beeler at this year’s ATS London as he discussed the potential sidelining of ad networks for a return to direct sold. While Rob’s keynote highlighted the more appealing [...]

  • impact.com Announces Growth in the Second Quarter

    impact.com, the world’s leading partnership management platform, announced today (August 31st, 2023)  the company’s growth in the second quarter fueled by global client growth and the launch of its new industry-leading, fully integrated influencer marketing platform, reinforcing its position as [...]

  • Sharethrough Partners with White Bullet to Drive a Safer, Cleaner, Higher-Performing Media Ecosystem

    IP protection and cyber safety company White Bullet today (August 31st, 2023) announces a partnership with Sharethrough, one of the world’s top global independent omnichannel ad exchanges, to help drive a safer, more ethical, sustainable, and efficient open web. With this [...]

  • Disney Accused of Lying About Streaming Losses; OpenAI on Track for $1bn in Revenue

    In today's ExchangeWire news digest: Disney shareholders accuse the company of misleading them on losses at Disney+; OpenAI is forecast to exceed USD$1bn (~£792m) in revenue within 12 months; and X reports it will allow political advertising ahead of the [...]

  • The Present and Future of AI in Ad Tech: Q&A with Raz Peter, Clinch

    In this exclusive Q&A, Raz Peter, CTO and co-founder of Clinch, discusses how the ad tech industry is already incorporating artificial intelligence, and what the future could look like as AI becomes even more prevalent. How are advertisers currently approaching AI? The [...]

  • Adform Ad Server to Unlock Data Insight Capabilities in Collaboration with Lenovo

    Adform, the global programmatic platform, today (August 30th, 2023) announced it will be collaborating with Lenovo to empower the global technology company with greater control over its data, enhance marketing campaign decision-making, and ultimately drive better results for its business [...]

  • Bidstack & Venatus Sign Commercial Partnership for In-Game Advertising

    Bidstack, the in-game advertising and video game monetisation platform, and Venatus, the leading publisher monetisation and advertising platform for gaming and entertainment, today (August 30th, 2023) announce a commercial partnership that will give Venatus exclusive access to Bidstack’s extensive video [...]

  • Adimo Secures Investment From FirstPartyCapital to Accelerate Growth

    Adimo, a global specialist in shoppable marketing solutions, has announced a strategic partnership with FirstPartyCapital (FPC), an early stage venture capital firm specialising in ad tech, martech, and digital media. As part of the Scottish company’s move to accelerate its [...]

  • PDD Revenue Up 66%; The Premier League to Crack Down on Illegal Streaming

    In today's ExchangeWire news digest: PDD Holdings reports revenue has risen by two-thirds; the Premier League announces a crackdown on illegal streaming; and Facebook users in Canada continue to access the site despite Meta's block on news sites. PDD revenue surges PDD [...]