Latest Stories
Google Fined by South Korea; Mailchimp Acquired by Intuit
In today's ExchangeWire news digest: Google are hit with a USD $177m fine from South Korea's regulators; Mailchimp are acquired by Intuit for around USD $12bn; and authorities in Beijing are reportedly seeking to dismantle Ant Group's Alipay. Google fined USD [...]
Programmatic Audio for Marketers
Following the Interactive Advertising Bureau’s Podcast Upfront conducted last week, in which it was revealed that marketers are adapting to fragmentation issues within audio by adopting contextual targeting solutions, ExchangeWire speaks to industry professionals for their take on how advertisers [...]
Apple Ordered to Open App Payments; Marshmallow Raise $85m
In today's ExchangeWire news digest: Apple are ordered to allow app developers offer alternative payment methods to the App Store; insurtech startup Marshmallow reach unicorn status after a USD $85m Series B funding round; and TikTok launch Effect Studio AR [...]
Australia Mulls New Digital Wallets Regulation; ByteDance Acquire Pico
In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: Australia consider tighter regulations for digital payment systems; ByteDance are set to acquire Chinese VR headset maker Pico; [...]
The MadTech Podcast Special: Demystifying Mobile In-App Advertising
Our ninth edition of The MadTech Podcast Special explores the mobile in-app ecosystem. One of the most exciting yet misunderstood parts of the industry, mobile in-app is becoming increasingly sophisticated as it keeps pace with demand from publishers and marketers alike. In [...]
Never Do Something Because It's New, Do It Because It Delivers: Q&A with Dan Larden & Wayne Blodwell, The Programmatic Advisory
Independent consultancy, The Programmatic Advisory, was founded by Wayne Blodwell five years ago. As programmatic has burgeoned, so too has demand from marketers to help navigate the ecosystem, providing a wealth of opportunities for companies like The Programmatic Advisory. Following [...]
CoinSwitch Kuber Seek Unicorn Status; Cashmere Merge with Media.Monks
In today's ExchangeWire news digest: crypto exchange CoinSwitch Kuber are reportedly looking to raise fresh funding at a valuation of USD $2bn; creative agency Cashmere will merge with S4 Capital's Media.Monks; and social shopping platform Flip have raised USD $28m. CoinSwitch [...]
Reddit Reportedly Preparing for IPO; Cajoo Raise $40m
In today's ExchangeWire news digest: sources report that Reddit are preparing to go public; French grocery delivery startup Cajoo raise USD $40m in a Series A funding round; and TikTok have partnered with music streaming platform Audius. Reddit reportedly gearing up [...]
Live Entertainment and Mobile Gaming: Q&A with Live Tech Games
Following a £2.5m investment led by ITV's Studio 55 Ventures arm, ExchangeWire speaks to Live Tech Games co-founders Samuel Worsley and Nathan Moore on the rise of live interactive entertainment, and how traditional broadcasters are examining opportunities within the rapidly [...]
ByteDance Acquire VR Headset Maker Pico; Ryd Receive €10m Investment from BP Ventures
In today's ExchangeWire news digest: ByteDance are set to acquire Chinese VR headset maker Pico; German in-car payments system provider Ryd receive a €10m investment from BP Ventures; and the team behind subscription-based social network Cocoon are bought by Substack. ByteDance [...]
Follow ExchangeWire