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ExchangeWire on the Google-DOJ Trial, Axel Springer Breakup Talks and EU Privacy Breaches
On this team episode of the MadTech Podcast, Anne-Marie Sheedy is joined by Ciarán O'Kane and Mat Broughton to discuss the latest in the world of ad tech. They delve deep into the Google-DOJ trial, looking at how the case [...]
The Stack: Latest Industry Scrutiny from Regulators
This week on The Stack: Latest Industry Scrutiny from Regulators; Omnicom's Growth Declines in APAC; Today's MadTech Daily This week’s digest news saw Apple’s ‘tap to pay’ antitrust case come to a close, with the European Commission (EC) accepting a set [...]
IPA Bellwether Q2 2024: UK Marketing Budgets Reach Highest Peak in Decade
The latest IPA Bellwether Report paints a positive picture of marketers’ budgets for the second quarter of 2024, with upwards revisions in every main category. What do industry leaders make of the figures? The future is looking bright for the UK’s [...]
Omnicom Reports 5.2% Organic Growth in Q2; UK Amazon Prime Day Sales Hit Record £633m; Labour to Establish AI Regulation
On today’s news digest: Omnicom Reports 5.2% Organic Growth in Q2; UK Amazon Prime Day Sales Hit Record £633m; Labour to Establish AI Regulation Omnicom reported 5.2% organic growth for Q2 2024, predominantly propelled by experiential (17.6% increase) as well as [...]
Two in Three Media Buyers Cite Measurement Issues; UK Watchdog to Investigate Microsoft; BBC & ITV Get 24.2 Million Streams in Euro Final
On today’s news digest: Two in Three Media Buyers Cite Measurement Issues; UK Watchdog to Investigate Microsoft; BBC & ITV Get 24.2 Million Streams in Euro Final Media buyers are spending more across all video channels and content types, according to [...]
The Retail Media Boom is Only the Beginning
The Mars Agency's Katrina Smart takes a look at how travel media networks could be the next evolution of retail. The last few years have truly cemented the fact that retail media is here to stay, and it’s hard to envisage [...]
X in Breach of EU Digital Services Act; Google In Talks to Make its Biggest Acquisition; Amazon’s AI Shopping Assistant Available to All US Customers
On today’s news digest: X In Breach of EU Digital Services Act; Google In Talks to Make its Biggest Acquisition; Amazon’s AI Shopping Assistant Available to All US Customers X is the latest to be accused of breaching EU law, with [...]
Fighting AI with AI: Is This The Future Of Brand Safety?
Industry expert Zuzanna Gierlinska reflects on the importance of considering brand safety while making strides with AI. Cannes Lions 2024 may seem like a hazy, rosé-tinted memory now, but among all the discussions on La Croisette, two key themes stood out [...]
Axel Springer and KKR In Talks to Dismantle Media Empire; Apple’s Pledges Bring EU Antitrust Probe to a Close; ITV’s New ReLoved eBay Marketplace
On today’s news digest: Axel Springer and KKR In Talks to Dismantle Media Empire; Apple’s Pledges Bring EC Antitrust Probe to a Close; ITV’s New ReLoved eBay Marketplace Chief Executive of Axel Springer, Mathias Döpfner is in talks with private equity [...]
New Government – New Era for Ad Tech?
What does Labour’s victory in the UK general election mean for ad tech? With the change of government, what can the industry expect? Labour won a landslide victory in the UK general election last week, closing the door on 14 years [...]
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