ATS London 2022 - Creative Transformation: Combining Data, Technology & Creativity
At ATS London, an expert panel joined Rachel Smith to discuss effective creativity across devices, how user-generated content is reshaping creativity in ad tech, how creativity can harness user attention, and where creative fits in evolving marketing strategies.
- Rachel Smith - ExchangeWire (moderator)
- Rachel Fairley - Hewlett Packard Enterprise
- Wa’el Aboutanos - Sharethrough
- Niusha Koucheksarai - TikTok
- Dino Myers-Lamptey - The Barber Shop