Event Video

ATS London 2022 - Creative Transformation: Combining Data, Technology & Creativity

At ATS London, an expert panel joined Rachel Smith to discuss effective creativity across devices, how user-generated content is reshaping creativity in ad tech, how creativity can harness user attention, and where creative fits in evolving marketing strategies.

  • Rachel Smith - ExchangeWire (moderator)
  • Rachel Fairley - Hewlett Packard Enterprise
  • Wa’el Aboutanos - Sharethrough
  • Niusha Koucheksarai - TikTok
  • Dino Myers-Lamptey - The Barber Shop