MadTech Live Singapore 2019
27th Mar 2019
The Working Capitol
1 Keong Saik Road,
MadTech Live Singapore 2019 - Mobile Advertising: The Big Opportunity for Independent AdTech
Wednesday, March 27 at 2.00pm
Bringing ExchangeWire’s popular weekly MadTech Podcast, to a live event format in Singapore, for the first time!
The opportunities in mobile advertising have been discussed, at length, in the digital advertising and marketing industry for years. Now more than ever, we’re seeing buyers move their advertising dollars to a mobile environment. But what constitutes success for this format, and how can the industry tackle issues of fraud and quality control, to harness the true value of mobile marketing?
Join ExchangeWire and guests for a special live recording of the weekly MadTech Podcast, and to debate these challenges and explore the opportunities for independent AdTech, marketers and brands in mobile advertising, in 2019.
2.00pm - Registration & Networking
2.30pm - Welcome from ExchangeWire
2.45pm - Panel Discussion Session: The Big Opportunity for Independent AdTech in Mobile App Marketing
3.15pm - Panel Discussion Session: Using Programmatic to Maximise Mobile Revenue
3.45pm - Coffee Break
4.00pm - MadTechLive Session: Why Brands Should Embrace In-App Advertising
4.45pm - Summary and close from ExchangeWire
5.00pm - Drinks & Networking
6.30pm - Event close
NOTE: This event is free to attend but has limited spaces available. Click below to apply for your ticket. Once your place has been confirmed, you will receive your ticket via Eventbrite.
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