ai/ml
Intent IQ
- Categories:
- AI & Machine Learning; Contextual; Cookieless Targeting; Identity Solution Provider; Publisher Ad Server; CTV, OTT & Video
- Website:
- intentiq.com
- Email:
- mnissenson@intentiq.com
- Geography:
- APAC EMEA North America
- Location:
- Specialism:
Limelight Inc.
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Audio; Consent Management, Privacy & Compliance; Cookieless Targeting; Data Activation; Fraud & Verification; Header Bidding Technology; In-App Specialists; Inventory Management; Measurement, Attribution & Analytics; Native; OOH & DOOH; Publisher Ad Server; CTV, OTT & Video
- Website:
- limelight.inc
- Email:
- marketing@limelight.inc
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Spyrosoft AdTech
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Audio; Consent Management, Privacy & Compliance; Contextual; Cookieless Targeting; Fraud & Verification; Header Bidding Technology; Identity Solution Provider; Measurement, Attribution & Analytics; Media Buying; Native; OOH & DOOH; Publisher Ad Server; Revenue Management; Demand-Side Platform; Supply-Side Platform; CTV, OTT & Video; Workflow Management
- Website:
- spyro-soft-adtech.com
- Email:
- adtech@spyro-soft.com
- Geography:
- EMEA
- Location:
- Specialism:
Displayce
- Categories:
- AI & Machine Learning; Contextual; Data Activation; OOH & DOOH; Demand-Side Platform
- Website:
- displayce.com
- Email:
- lou-ann.heckel@displayce.com
- Geography:
- EMEA LATAM
- Location:
- Specialism:
Locala
- Categories:
- AI & Machine Learning; Cookieless Targeting; Data Activation; Location & Proximity; Measurement, Attribution & Analytics; OOH & DOOH; CTV, OTT & Video
- Website:
- asklocala.com
- Email:
- marcom@asklocala.com
- Geography:
- APAC EMEA North America
- Location:
- Specialism:
Adform
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Audio; Data Activation; Email; Fraud & Verification; Identity Solution Provider; In-App Specialists; Inventory Management; Location & Proximity; Measurement, Attribution & Analytics; Media Buying; Native; OOH & DOOH; Performance Marketing Services; Publisher Ad Server; Demand-Side Platform; Social Marketing Management; Supply-Side Platform; CTV, OTT & Video
- Website:
- adform.com
- Email:
- marketing@adform.com
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Adzymic
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Contextual; Location & Proximity; Media Buying; OOH & DOOH; Performance Marketing Services; CTV, OTT & Video
- Website:
- adzymic.co
- Email:
- info@adzymic.co
- Geography:
- APAC EMEA LATAM
- Location:
- Specialism:
Blasto
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Asset Management; Consent Management, Privacy & Compliance; Contextual; Cookieless Targeting; Header Bidding Technology; In-App Specialists; Inventory Management; Media Buying; Native; Publisher Ad Server; Demand-Side Platform; Supply-Side Platform; CTV, OTT & Video
- Website:
- blasto.ai
- Email:
- support@blasto.ai
- Geography:
- APAC EMEA LATAM
- Location:
- Specialism:
Broadsign
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Asset Management; Contextual; Cookieless Targeting; Header Bidding Technology; Inventory Management; Location & Proximity; Measurement, Attribution & Analytics; Media Buying; OOH & DOOH; Publisher Ad Server; Demand-Side Platform; Supply-Side Platform; Workflow Management
- Website:
- broadsign.com
- Email:
- broadsign-info@broadsign.com
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
xpln.ai
- Categories:
- AI & Machine Learning; Contextual; Cookieless Targeting; Measurement, Attribution & Analytics; CTV, OTT & Video
- Website:
- xpln.ai
- Email:
- contact@xpln.ai
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
C Wire
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Contextual; Cookieless Targeting; Inventory Management; Measurement, Attribution & Analytics; Media Buying; Native; Performance Marketing Services; Demand-Side Platform; Supply-Side Platform
- Website:
- cwire.com
- Email:
- brands@cwire.com
- Geography:
- EMEA
- Location:
- Specialism:
Lotame
- Categories:
- AI & Machine Learning; Contextual; Cookieless Targeting; Data Activation; Identity Solution Provider; Measurement, Attribution & Analytics; CTV, OTT & Video
- Website:
- lotame.com
- Email:
- marketing@lotame.com
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Seedtag
- Categories:
- AI & Machine Learning; Contextual; Cookieless Targeting; CTV, OTT & Video
- Website:
- seedtag.com
- Email:
- rociomartinez@seedtag.com
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Azerion
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Audio; Consent Management, Privacy & Compliance; Contextual; Cookieless Targeting; Data Activation; Header Bidding Technology; Identity Solution Provider; In-App Specialists; Location & Proximity; Marketing & Media Automation; Measurement, Attribution & Analytics; Media Buying; Native; OOH & DOOH; Performance Marketing Services; Publisher Ad Server; Demand-Side Platform; Supply-Side Platform; CTV, OTT & Video
- Website:
- azerion.com
- Email:
- d.tillson@azerion.com
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Onetag
- Categories:
- AI & Machine Learning; Contextual; Cookieless Targeting; Data Activation; Inventory Management; Native; Supply-Side Platform; CTV, OTT & Video
- Website:
- onetag.com
- Email:
- marketing@onetag.com
- Geography:
- EMEA North America
- Location:
- Specialism:
OAREX
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Asset Management; Audio; Consent Management, Privacy & Compliance; Contextual; Cookieless Targeting; Data Activation; Email; Identity Solution Provider; In-App Specialists; Inventory Management; Location & Proximity; Measurement, Attribution & Analytics; Media Buying; Native; OOH & DOOH; Performance Marketing Services; Revenue Management; Demand-Side Platform; Social Marketing Management; Supply-Side Platform; CTV, OTT & Video; Workflow Management
- Website:
- oarex.com
- Email:
- sales@oarex.com
- Geography:
- APAC EMEA North America
- Location:
- Specialism:
DAIVID
- Categories:
- AI & Machine Learning; Measurement, Attribution & Analytics
- Website:
- daivid.co
- Email:
- webringthewhy@daivid.co
- Geography:
- APAC EMEA
- Location:
- Specialism:
Aceex
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Asset Management; Audio; Consent Management, Privacy & Compliance; Data Activation; Fraud & Verification; Header Bidding Technology; In-App Specialists; Inventory Management; Measurement, Attribution & Analytics; Media Buying; OOH & DOOH; Publisher Ad Server; Revenue Management; Demand-Side Platform; Supply-Side Platform; CTV, OTT & Video
- Website:
- aceex.io
- Email:
- anastasiia@aceex.io
- Geography:
- EMEA
- Location:
- Specialism:
Brand Metrics
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Audio; Consent Management, Privacy & Compliance; Contextual; Cookieless Targeting; Measurement, Attribution & Analytics; Native; Publisher Ad Server; Supply-Side Platform; CTV, OTT & Video
- Website:
- brandmetrics.com
- Email:
- sean@brandmetrics.com
- Geography:
- APAC EMEA North America
- Location:
- Specialism:
NumbrEight
- Categories:
- AI & Machine Learning; Audio; Contextual; Cookieless Targeting; Data Activation; Identity Solution Provider; In-App Specialists; Measurement, Attribution & Analytics
- Website:
- numbereight.ai
- Email:
- press@numbereight.ai
- Geography:
- EMEA North America
- Location:
- Specialism:
Captify
- Categories:
- AI & Machine Learning; Contextual; Cookieless Targeting; Data Activation; Measurement, Attribution & Analytics; CTV, OTT & Video
- Website:
- captifytechnologies.com
- Email:
- yuliya.moldavska@captify.co.uk
- Geography:
- APAC EMEA North America
- Location:
- Specialism:
Blis
- Categories:
- AI & Machine Learning; Cookieless Targeting; In-App Specialists; Location & Proximity; Measurement, Attribution & Analytics; Demand-Side Platform
- Website:
- blis.com
- Email:
- PR@blis.com
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Rise
- Categories:
- AI & Machine Learning; Contextual; In-App Specialists; Native; Publisher Ad Server; Supply-Side Platform
- Website:
- risecodes.com
- Email:
- info@risecodes.com
- Geography:
- EMEA North America
- Location:
- Specialism:
Ogury
- Categories:
- AI & Machine Learning; Consent Management, Privacy & Compliance; Contextual; Cookieless Targeting; Data Activation; Fraud & Verification; Header Bidding Technology; In-App Specialists; Media Buying; Demand-Side Platform; Supply-Side Platform
- Website:
- ogury.com
- Email:
- press@ogury.co
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Taptap Digital
- Categories:
- AI & Machine Learning; Audio; Contextual; Cookieless Targeting; Data Activation; Location & Proximity; Measurement, Attribution & Analytics; Media Buying; OOH & DOOH; Demand-Side Platform; CTV, OTT & Video
- Website:
- taptapdigital.com
- Email:
- info@taptapdigital.com
- Geography:
- EMEA LATAM North America
- Location:
- Specialism:
SPARTEO
- Categories:
- AI & Machine Learning; Contextual; Cookieless Targeting; Data Activation; Inventory Management; Media Buying; Publisher Ad Server; CTV, OTT & Video
- Website:
- corporate.sparteo.com
- Email:
- p.lafontaine@sparteo.com
- Geography:
- EMEA
- Location:
- Specialism:
digitalAudience
- Categories:
- AI & Machine Learning; Consent Management, Privacy & Compliance; Cookieless Targeting; Data Activation; Identity Solution Provider; Performance Marketing Services
- Website:
- digitalaudience.io
- Email:
- m.vandorst@digitalaudience.io
- Geography:
- EMEA
- Location:
- Specialism:
Nano Interactive
- Categories:
- AI & Machine Learning; Contextual; Cookieless Targeting; Header Bidding Technology; Marketing & Media Automation; Measurement, Attribution & Analytics; Native; Performance Marketing Services; Rich Media; Demand-Side Platform
- Website:
- nanointeractive.com
- Email:
- voconnell@nanointeractive.com
- Geography:
- EMEA
- Location:
- Specialism:
LoopMe
- Categories:
- AI & Machine Learning; Audio; Contextual; Cookieless Targeting; Data Activation; In-App Specialists; Measurement, Attribution & Analytics; Native; Demand-Side Platform; Supply-Side Platform; CTV, OTT & Video
- Website:
- loopme.ai
- Email:
- sarah.tims@loopme.com
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Concord
- Categories:
- AI & Machine Learning; Media Buying; Demand-Side Platform
- Website:
- concord.ad
- Email:
- nathan@concord.ad
- Geography:
- EMEA
- Location:
- Specialism:
EscalaX
- Categories:
- AI & Machine Learning; Inventory Management; Media Buying; Performance Marketing Services; Publisher Ad Server; Revenue Management; Supply-Side Platform; CTV, OTT & Video
- Website:
- escalax.io
- Email:
- communication@escalax.io
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Teqblaze
- Categories:
- AI & Machine Learning; Consent Management, Privacy & Compliance; Contextual; Cookieless Targeting; Data Activation; Header Bidding Technology; Identity Solution Provider; Revenue Management; Demand-Side Platform; Supply-Side Platform
- Website:
- teqblaze.com
- Email:
- yanina.rohovska@teqblaze.com
- Geography:
- EMEA
- Location:
- Specialism:
Comcast Advertising
- Categories:
- AI & Machine Learning; Contextual; Measurement, Attribution & Analytics; Media Buying; Publisher Ad Server; Demand-Side Platform; Supply-Side Platform; CTV, OTT & Video
- Website:
- comcastadvertising.com
- Email:
- Sophie_Eeles@comcast.com
- Geography:
- APAC EMEA North America
- Location:
- Specialism:
Mobupps
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Fraud & Verification; Identity Solution Provider; In-App Specialists; Measurement, Attribution & Analytics; Media Buying; Native; Performance Marketing Services; Publisher Ad Server; Revenue Management; Demand-Side Platform; Supply-Side Platform; CTV, OTT & Video
- Website:
- mobupps.com
- Email:
- marketing@mobupps.com
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Audion
- Categories:
- AI & Machine Learning; Audio; Contextual; Media Buying
- Website:
- audion.fm
- Email:
- marketing@audion.fm
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Amplified
- Categories:
- AI & Machine Learning; Cookieless Targeting; Data Activation; Measurement, Attribution & Analytics; Media Buying; Performance Marketing Services
- Website:
- amplified.co
- Email:
- hello@amplifiedintelligence.co
- Geography:
- APAC EMEA North America
- Location:
- Specialism:
Kevel
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Contextual; Measurement, Attribution & Analytics; Native; Publisher Ad Server; Supply-Side Platform
- Website:
- kevel.co
- Email:
- marketing@kevel.co
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Index Exchange
- Categories:
- AI & Machine Learning; Contextual; Cookieless Targeting; Fraud & Verification; Header Bidding Technology; In-App Specialists; Native; Supply-Side Platform; CTV, OTT & Video
- Website:
- indexexchange.com
- Email:
- press@IndexExchange.com
- Geography:
- APAC EMEA North America
- Location:
- Specialism:
Fifty
- Categories:
- AI & Machine Learning; Cookieless Targeting; Data Activation; Media Buying; Performance Marketing Services; CTV, OTT & Video
- Website:
- fifty.io
- Email:
- james.jones@fifty.io
- Geography:
- APAC EMEA LATAM
- Location:
- Specialism:
GumGum
- Categories:
- AI & Machine Learning; Contextual; Data Activation; Header Bidding Technology; Measurement, Attribution & Analytics; Media Buying; Publisher Ad Server; Supply-Side Platform; CTV, OTT & Video
- Website:
- gumgum.com
- Email:
- PR@gumgum.com
- Geography:
- APAC EMEA North America
- Location:
- Specialism:
Opti Digital
- Categories:
- AI & Machine Learning; Header Bidding Technology; Inventory Management; Measurement, Attribution & Analytics; Supply-Side Platform
- Website:
- optidigital.com/en
- Email:
- sara@optidigital.com
- Geography:
- EMEA North America
- Location:
- Specialism:
Transfon
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Audio; Consent Management, Privacy & Compliance; Contextual; Data Activation; Header Bidding Technology; Identity Solution Provider; In-App Specialists; Inventory Management; Measurement, Attribution & Analytics; Native; Publisher Ad Server; Revenue Management; Supply-Side Platform; CTV, OTT & Video
- Website:
- transfon.com
- Email:
- hello@transfon.com
- Geography:
- EMEA
- Location:
- Specialism:
Parallel
- Categories:
- AI & Machine Learning; Data Activation; CTV, OTT & Video
- Website:
- helloparallel.com
- Email:
- info@helloparallel.com
- Geography:
- APAC EMEA
- Location:
- Specialism:
PubMatic
- Categories:
- AI & Machine Learning; Consent Management, Privacy & Compliance; Cookieless Targeting; Data Activation; Header Bidding Technology; Identity Solution Provider; In-App Specialists; Inventory Management; Media Buying; Revenue Management; Supply-Side Platform; CTV, OTT & Video
- Website:
- pubmatic.com
- Email:
- emeamarketing@pubmatic.com
- Geography:
- APAC EMEA North America
- Location:
- Specialism:
Pubstack
- Categories:
- AI & Machine Learning; Data Activation; Header Bidding Technology; Inventory Management; Measurement, Attribution & Analytics; Revenue Management
- Website:
- pubstack.io
- Email:
- marketing@pubstack.io
- Geography:
- APAC EMEA
- Location:
- Specialism:
ADvendio
- Categories:
- AI & Machine Learning; Asset Management; Audio; Inventory Management; Measurement, Attribution & Analytics; Media Buying; Native; OOH & DOOH; Revenue Management; Demand-Side Platform; Supply-Side Platform; CTV, OTT & Video; Workflow Management
- Website:
- advendio.com
- Email:
- info@advendio.com
- Geography:
- EMEA LATAM North America
- Location:
- Specialism:
Locala
- Categories:
- AI & Machine Learning; Cookieless Targeting; Data Activation; In-App Specialists; Location & Proximity; Measurement, Attribution & Analytics; OOH & DOOH
- Website:
- asklocala.com
- Email:
- caroline.sajas@asklocala.com
- Geography:
- APAC EMEA North America
- Location:
- Specialism:
RAAS LAB
- Categories:
- AI & Machine Learning; Contextual; Cookieless Targeting; Data Activation; Measurement, Attribution & Analytics
- Website:
- raaslab.com
- Email:
- sales@raaslab.com
- Geography:
- EMEA
- Location:
- Specialism:
Sigma Software
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Audio; Cookieless Targeting; Data Activation; Fraud & Verification; Header Bidding Technology; Identity Solution Provider; In-App Specialists; Measurement, Attribution & Analytics; Native; Publisher Ad Server; Revenue Management; Demand-Side Platform; Social Marketing Management; Supply-Side Platform; CTV, OTT & Video
- Website:
- sigma.software
- Email:
- hanna.hamid@sigma.software
- Geography:
- EMEA LATAM North America
- Location:
- Specialism:
Adzymic - Dynamic Creative Platform
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Contextual; Cookieless Targeting; Media Buying
- Website:
- adzymic.co
- Email:
- info@adzymic.co
- Geography:
- APAC LATAM
- Location:
- Specialism:
DanAds
- Categories:
- AI & Machine Learning; Inventory Management; Measurement, Attribution & Analytics; Media Buying; OOH & DOOH; Publisher Ad Server; Revenue Management; CTV, OTT & Video; Workflow Management
- Website:
- danads.com
- Email:
- info@danads.com
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Thrad
- Categories:
- AI & Machine Learning; Contextual; Cookieless Targeting; Measurement, Attribution & Analytics; Native; Demand-Side Platform; Supply-Side Platform
- Website:
- thrad.ai
- Email:
- alex@thrad.ai
- Geography:
- North America
- Location:
- Specialism:
Impact.com
- Categories:
- AI & Machine Learning; Contextual; Cookieless Targeting; Data Activation; In-App Specialists; Inventory Management; Measurement, Attribution & Analytics; Performance Marketing Services; Revenue Management; Social Marketing Management; Workflow Management
- Website:
- impact.com
- Email:
- sales@impact.com
- Geography:
- APAC EMEA North America
- Location:
- Specialism:
illuma
- Categories:
- AI & Machine Learning; Audio; Contextual; Cookieless Targeting; Data Activation; Media Buying; CTV, OTT & Video
- Website:
- weareilluma.com
- Email:
- hello@weareilluma.com
- Geography:
- EMEA North America
- Location:
- Specialism:
Yahoo
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Audio; Contextual; Cookieless Targeting; Data Activation; Email; Header Bidding Technology; Identity Solution Provider; Measurement, Attribution & Analytics; Media Buying; Native; OOH & DOOH; Performance Marketing Services; Publisher Ad Server; Demand-Side Platform; Supply-Side Platform; CTV, OTT & Video
- Website:
- adtech.yahooinc.com
- Email:
- B2bmarketing@yahooinc.com
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Integral Ad Science (IAS)
- Categories:
- AI & Machine Learning; Contextual; Fraud & Verification; Measurement, Attribution & Analytics; Publisher Ad Server; CTV, OTT & Video
- Website:
- integralads.com
- Email:
- psingh@integralads.com
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Too Many Dreams
- Categories:
- AI & Machine Learning; Audio; Email; Measurement, Attribution & Analytics; OOH & DOOH; Performance Marketing Services; CTV, OTT & Video
- Website:
- toomanydreams.ltd
- Email:
- stephen@toomanydreams.ltd
- Geography:
- APAC EMEA North America
- Location:
- Specialism:
59A
- Categories:
- AI & Machine Learning; Audio; Contextual; Cookieless Targeting; Data Activation; Location & Proximity; Media Buying; Native; OOH & DOOH; Performance Marketing Services; Demand-Side Platform; Social Marketing Management; CTV, OTT & Video; Workflow Management
- Website:
- 59a.co.uk
- Email:
- hello@59a.co.uk
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Xapads
- Categories:
- AI & Machine Learning; Contextual; Cookieless Targeting; Fraud & Verification; In-App Specialists; Demand-Side Platform; Supply-Side Platform; CTV, OTT & Video
- Website:
- xapads.com
- Email:
- support@xapads.com
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
ArcSpan
- Categories:
- AI & Machine Learning; Contextual; Data Activation; Revenue Management
- Website:
- arcspan.com
- Email:
- hello@arcspan.com
- Geography:
- EMEA North America
- Location:
- Specialism:
C-Centric
- Categories:
- AI & Machine Learning; Consent Management, Privacy & Compliance; Data Activation; Identity Solution Provider; Measurement, Attribution & Analytics; Performance Marketing Services
- Website:
- ccentric.co.uk
- Email:
- info@ccentric.co.uk
- Geography:
- EMEA
- Location:
- Specialism:
AudioStack
- Categories:
- AI & Machine Learning; Audio
- Website:
- audiostack.ai
- Email:
- lina@audiostack.ai
- Geography:
- EMEA North America
- Location:
- Specialism:
Innovid
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Data Activation; Fraud & Verification; Identity Solution Provider; Measurement, Attribution & Analytics; Publisher Ad Server; Social Marketing Management; CTV, OTT & Video; Workflow Management
- Website:
- innovid.com
- Email:
- info@mediaocean.com
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Covatic
- Categories:
- AI & Machine Learning; Audio; Contextual; Cookieless Targeting; Data Activation; Identity Solution Provider; Measurement, Attribution & Analytics; CTV, OTT & Video
- Website:
- covatic.com
- Email:
- sales@covatic.com
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Clinch
- Categories:
- AI & Machine Learning; Advertiser Ad Server; Audio; Contextual; Data Activation; Measurement, Attribution & Analytics; OOH & DOOH; Performance Marketing Services; CTV, OTT & Video; Workflow Management
- Website:
- clinch.co
- Email:
- marketing@clinch.co
- Geography:
- APAC EMEA LATAM North America
- Location:
- Specialism:
Cocie AI
- Categories:
- AI & Machine Learning; Contextual; Cookieless Targeting; Data Activation; CTV, OTT & Video; Workflow Management
- Website:
- cocie.ai
- Email:
- info@cocie.ai
- Geography:
- EMEA North America
- Location:
- Specialism:
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