Ad Quality is a Monetisation Problem: What Publishers Need to Do Now
In her latest column, mobile expert Peggy Anne Salz looks at what publishers need to do to turn ad quality into tangible results...
Rewriting the Rules of Ad Tech: Intent-Driven Discovery, Meaningful Human Connections, and Transparency
In the second piece of this series, we share more views from ad tech experts regarding what’s currently shaping the industry. From agentic AI to M&A, discover what they believe [...]
Digest: Ad Companies in Boycott Settlement Talks with FTC; Court Orders Meta to Face Youth Addiction Suit; YouTube Raises Premium Prices
In today’s Digest, we look at the FTC moving toward a settlement in an ad boycott investigation, the Massachusetts Supreme Judicial Court ordering Meta to face a youth addiction lawsuit, and YouTube raising Premium prices.
