Mobile’s Transparency Problem: Why Legacy DSPs Can’t Deliver Real Performance in 2026

Thomas Bienias, Agency and Brand Partnerships, Kayzen dives into mobile programmatic, and why we're still being asked to trust systems we can't interrogate...

Thomas Bienias, Agency and Brand Partnerships, Kayzen dives into mobile programmatic, and why we're still being asked to trust systems we can't interrogate...

In today’s Digest, we cover Shopee and Meta teaming up on Instagram affiliates; the UK regulator targeting Apple and Google’s app store payment rules; and TAG demonetising World Cup pirate sites.

Karen Bennett from Jellyfish joined us at Cannes to discuss how AI is reshaping the agency/client dynamic and creative marketing landscape.
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