“Mastering the Omnichannel Solution”: How Can Publishers Bring Value Over Volume?
Leading up to ATS London, Attique Rehman from The Times speaks to us about the importance of omnichannel and the power of premium publishing.
Digest: AppsFlyer Raises $1bn; Walmart Buys Vibe.co; Cannes Day Two
In today’s Digest, we cover AppsFlyer raising $1bn with backing from major advertising industry players, plus the biggest announcements, deals, and talking points emerging from Cannes.
Digest: Latest from Cannes; Podcast Industry Bigger Than Expected
In today’s MadTech Daily, we cover the podcast industry being worth more than previously estimated, and Channel 4 adding new partners to its ad tech stack.
