PressBox Articles
IAS Report - Media Experts are Concerned About Changing Policies Impacting Their Digital Media Buys
Integral Ad Science, a global leader in digital media quality, today (August 23rd, 2022) released its 2022 Future of Privacy-First Advertising Report. In partnership with YouGov and a market research firm, IAS surveyed 1,131 consumers and 346 digital media experts [...]
Adnami Secures Series A Funding from QNTM Group
Following its rapid growth across the Nordics and throughout Europe, leading ad tech company Adnami today ( August 23rd, 2022) announces that it has secured series A growth funding from QNTM Group. Adnami is on a mission to improve the effectiveness [...]
the7stars Launches Bridge - a New Initiative to Help Clients Unlock the Potential of Addressable Data
the7stars, the UK's largest independent media agency, has launched Bridge, their proprietary data connection proposition. Bridge will give the7stars’ clients access to a privacy-first, fully addressable marketplace that brings together the biggest and best media, data, and technology partners in [...]
MGID Partners with PubMatic to Enable Brands to Reach Exclusive New Audiences via a Single Platform
MGID, the global advertising platform, and PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, have announced a new advertising partnership. PubMatic’s clients benefit from direct access to quality, brand-safe native video and display placements across [...]
Audigent is Named a “Small Company Standout” as Part of Fast Company’s List of the 100 Best Workplaces for Innovators
Audigent, the leading data identity, curation, and activation platform, has been named a “Small Company Standout” by Fast Company as part of the publication’s fourth annual Best Workplaces for Innovators. The list honours organisations and businesses that demonstrate a steadfast [...]
Adverty & Yazle Announce Exclusive In-Game Ad Partnership in MENA Region
Adverty AB today (August 18th, 2022) unveils an exclusive partnership with Yazle – having signed an agreement that allows the digital agency to represent and sell Adverty's full inventory in MENA exclusively. This will be on a managed service basis; [...]
AdPlayer.Pro Outstream Video Ads Solutions Provider Upgrades Video Ad Player Tech
AdPlayer.Pro, a global provider of outstream video advertising solutions has released a series of upgrades to the company’s flagship video ad player technology. According to the official announcement, some of the recently implemented enhancements touched upon: oRTB Demand integration & setup; outstream player [...]
El Proveedor de Soluciones de Publicidad en Vídeo AdPlayer.Pro Presente Actualizaciones al Reproductor de Publicidad
AdPlayer.Pro, un proveedor global de soluciones de publicidad en vídeo outstream, ha introducido una serie de actualizaciones a la tecnología insignia de reproducción de publicidad en vídeo de la compañía. Según el anuncio oficial, algunas de las mejoras implementadas recientemente se [...]
MondayOff Grows Revenue 7% by Adding Audio Ads with Odeeo
Casual game studio MondayOff has tapped into the power of audio advertising by integrating Odeeo’s PlayON SDK, unlocking significant incremental revenue from their hit titles including Wanted Fish. Since launching their partnership in late 2021 with Odeeo, MondayOff has achieved [...]
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