PressBox News

• Richard Ottoy joins Picnic as VP of Sales to scale Inventory Intelligence across the UK and Europe

  4 months ago News

  

  Picnic has appointed Richard Ottoy as Vice President of Sales, as the company accelerates its mission to redefine how advertisers understand and curate high-quality inventory using the PIQ Platform.  Ottoy brings nearly a decade of commercial leadership experience in the programmatic [...]

• Content Ignite® Launches Revenue Insights Hub to Help Publishers Unlock Hidden Revenue Potential

  4 months ago News

  

  Content Ignite®, a No-Code, SaaS Ad Stack Management Platform, has officially launched its new Revenue Insights Hub, a powerful addition to the company’s Fusion platform, aimed at helping publishers identify and act on revenue opportunities faster and with greater confidence. Built [...]

• DAIVID Launches New Tool to Help Advertisers Maintain Effectiveness of Gen AI Creative

  4 months ago News

  

  Creative data provider DAIVID today unveiled a new tool that instantly measures the effectiveness of AI-powered creative, helping marketers maintain the quality of their ads amid a surge in Gen AI ad output. As Gen AI tools become crucial in meeting [...]

• Kargo Introduces New CTV Ad Units, Helping Brands Win With Creative Science

  4 months ago News

  

  Kargo, a leader in breakthrough advertising solutions, has launched three innovative new CTV advertising units for the APAC market, offering advertisers more creative flexibility, stronger brand storytelling, and measurable outcomes across premium streaming environments. Using Creative Science to combine high-impact creative [...]

• Aceex Launches New Blog Series Featuring Ad Tech Privacy Insights from CPDP 2025

  4 months ago News

  

  The Aceex team announced the launch of a new editorial series on its blog offering exclusive event reports, data-driven analysis, and expert perspectives from conferences shaping the digital advertising industry. The debut post focuses on CPDP 2025 in Brussels, a [...]

• impact.com Announces 2025 UK Partnerships Experience Event, iPX London 2025

  4 months ago News

  

  impact.com, the world’s leading partnership management platform, has released details of the UK edition of its Partnerships Experience event (iPX), taking place on 25th June in London. The event brings together brands, influencers, publishers, and advocates to discuss the key trends [...]

• impact.com Announces Continued Growth in Q1 2025

  4 months ago News

  

  impact.com, the world’s leading commerce partnership management platform, announced its strong performance during the first quarter of 2025, driven by growing recognition across the advertising industry that partner-led marketing is an essential part of a holistic marketing strategy for brands [...]

• Tappx Reaffirms its Leadership in Sustainability by Furthering Its Path Towards Zero Emissions by 2030

  4 months ago News

  

  Tappx, the leading ad tech company offering technology for in-app, web, and CTV digital advertising, has disclosed its carbon footprint results for 2024, thus strengthening its transparent commitment to sustainability and the progressive decarbonisation of its operations. With this initiative, [...]

• HBAgency Becomes an Approved Vendor in IAB Europe’s Transparency & Consent Framework (TCF) v2.2

  4 months ago News

  

  HBAgency, an independent digital advertising company working with publishers across Europe and worldwide, has been officially approved as a registered vendor under IAB Europe’s Transparency and Consent Framework (TCF) v2.2. HBAgency provides monetisation and programmatic solutions to a growing network of [...]

• AMI Joins Forces with Experian to Empower Independent Agencies

  4 months ago News

  

  The Alliance of Media Independents (AMI), the UK’s largest collectiveof independent media agencies, is proud to announce Experian as its first official partner. Thislandmark collaboration marks a significant step forward as AMI and Experian join forces to driveinnovation, amplify the [...]