TraderTalk TV

GumGum's Peter Wallace on the Power of Contextual Advertising

In our latest TraderTalk, GumGum's General Manager EMEA, Peter Wallace, joins ExchangeWire CEO Rachel Smith at the legendary whiteboard. In this [...]

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Adform's Jochen Schlosser on the End of Xandr and the Future of the DSP

Adform's CTO, Jochen Schlosser, makes a welcome return to the legendary ExchangeWire whiteboard. Tune in as Jochen and Ciarán O'Kane [...]

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Digiseg's Andrew Furst on Audience Measurement

In this episode of TraderTalk TV, Ciaran O'Kane is joined in front of the fabled whiteboard by Andrew Furst, chief [...]

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Intent IQ's Dror Ben Yishai on Addressability in the Open Web

Intent IQ CTO Dror Ben Yishai joins Ciaran O'Kane at the famous ExchangeWire Trader Talk whiteboard. In this episode, Dror discusses [...]

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Experian's Sarah Robertson on the Power of Knowing Your Consumer

Experian's Sarah Robertson joins Ciarán O'Kane at the famous ExchangeWire whiteboard. In this episode, Sarah discusses data signals and how they [...]

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Nexta’s Jonas Allaoua on Integration, Optimisation and Attribution in Retail Media

In this TTTV, Ciarán O’Kane is joined at the whiteboard by Jonas Allaaoua, junior data scientist at Nexta, to discuss [...]

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All shows

The Trade Desk's Brian Stempeck on the State of Advanced TV in ExchangeWire Live NYC Keynote
At ExchangeWire Live NYC in March, Brian Stempeck, CCO, The Trade Desk, delivered a keynote speech on the state of [...]
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The Impact of Programmatic on Emerging Channels
At ExchangeWire Live NYC in March, Lindsay Rowntree, Head of Content, ExchangeWire chaired a discussion between Jon Mansell, VP, Marketplace [...]
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A Futures Exchange for Digital Advertising: Q&A with Lou Severine & Richard Bush, NYIAX
In a special episode of TraderTalk TV, coming from New York City, ExchangeWire CEO Ciaran O'Kane speaks with Lou Severine, [...]
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OpenX's Caleb Sotelo on Bringing Back Control & Visibility to Publishers
At ExchangeWire Live NYC on 22 March, Caleb Sotelo, director of labs and staff engineer at OpenX, took to the [...]
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GroupM NA CEO Brian Lesser Discusses the Evolving Media Agency Model
In a special edition of TraderTalk TV, ExchangeWire's CEO, Ciaran O'Kane interviews Brian Lesser, CEO North America of GroupM. Lesser [...]
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Horizon Media's Trevor Mengel Discusses Agency Models & the Future of TV Buying
In this special edition of TraderTalk TV, coming from New York, ExchangeWire CEO Ciaran O'Kane talks to Trevor Mengel, director, [...]
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Cadreon's Erica Schmidt Discusses the Evolution of the Agency Model
In this special edition of TraderTalk TV, coming from New York, ExchangeWire CEO Ciaran O'Kane talks to Erica Schmidt, managing [...]
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ATS NYC 2016 - Is Programmatic Video Going to Change the Media Buying Landscape?
At ATS New York on 3 November 2016 Matt Prohaska, CEO, Prohaska Consulting moderated a panel discussion about whether programmatic [...]
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ATS NYC 2016 - The Rise of The Data-driven Publisher
At ATS New York on 3 November, ExchangeWire's CEO, Ciaran O'Kane moderated a panel discussion on the topic of the [...]
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ATS NYC 2016 - Can the Combination of Creative and Programmatic Yield Better Results for Marketers?
At ATS New York on 3 November, ExchangeWire's head of content, Lindsay Rowntree moderated a discussion between Julian Baring, general [...]
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