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'Short-termism Sucks Out Creativity': the7Stars at Cannes

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by John Still on 30th Jul 2025 in Video Interviews

Filmed during Cannes 2025, ExchangeWire's John Still met with Caroline Tucker and Vicky Crouch-Marlow, joint heads of planning at the7stars.

Tune in as Vicky and Caroline shed light on:

  • The biggest challenges facing media planners today

  • The evolving role of the media planner at the7stars?

  • Overhyped, and underestimated, media trends in 2025.