Episode 12 TraderTalk: Europe's Definitive End-Of-Year Review

Season's greetings, listeners. Today TraderTalk looks at the 2011 year in full - with some perspective on possible trends in 2012. This edition covers everything from the rise of the trading desk in Europe to ad tech's growing obsession with acquiring/building the end-of-end stack. ExchangeWire Editor, Ciaran O'Kane, is ably assisted in the end-of-year review by the Guardian's Tim Gentry, Martin Kelly, Managing Partner at Infectious Media, ValueClick's Carl White and Eric Ward, Director, Digital Media at goetzpartners. So that you get all future episodes, you can subscribe to TraderTalk here.

>> Subscribe to TraderTalk on iTunes

>> Don’t have iTunes? Download the .mp3 here

Ciaran O'Kane: Ciaran O’Kane is the CEO of WireCorp, the publishing holding group focused on the digital advertising, retail technology and gaming sectors.  He has worked in digital advertising over the last twenty years as a developer, digital marketer, ad operations provider, media monetisation specialist and senior sales executive.  He continues to write editorial for ExchangeWire on advertising technology, marketing technology and programmatic  - and acts as an advisor to a number of leading digital media companies in Europe.
Related Post
  1. Multilocal Integrates with Onetag to Simplify Access to High-Quality Inventory
  2. Twitch Launches Short-Form Video Feed; OpenAI and Microsoft Sued by Eight US Newspapers; WeTransfer to Allow Direct Sales
  3. OpenX Elevates Joel Meyer to SVP of Engineering
Recent Posts
  1. Onetag Continues Global Expansion with Four Senior Hires

    Cookieless curation platform Onetag has bolstered its senior global team with four new hires, as…

    3 days ago
  2. The Stack: OpenAI Sued by Eight Newspapers; Friday’s MadTech Daily

    This week on The Stack: AI Faces More Legal Wranglings; Twitch Moves Into Short-Form Video;…

    3 days ago
  3. GumGum Achieves 38% Reduction in Bidstream CO2 Emissions Through Partnership with Assertive Yield

    GumGum, a contextual-first, global digital advertising platform, today (May 2nd, 2024) announced an impressive 38%…

    4 days ago
  4. Multilocal Integrates with Onetag to Simplify Access to High-Quality Inventory

    Multilocal, the programmatic specialist, has announced a global integration with AI-powered curation platform Onetag. Multilocal…

    4 days ago
  5. Adzymic Partners with Adelaide to Elevate Attention Metrics within Adzymic Premium Exchange

    Adzymic, global leading dynamic creative platform, announces its collaboration with Adelaide, the leader in attention-based…

    4 days ago
  6. Adelaide Adds Digital Media Expert & Pushly CEO Brendan Ripp to Strategic Advisory Board

    Adelaide, the leader in attention-based media quality measurement, is delighted to welcome Brendan Ripp to…

    4 days ago