In this exclusive interview with ExchangeWire, Mitchell Greenway, director, partner services ANZ, OpenX, delves into the Australian programmatic industry and discusses market-level findings following the recent State of Programmatic in JAPAC - 2021 report. What do you think is behind the [...]

Aujourd'hui, Opera [NASDAQ : OPRA] a annoncé le lancement de sa plate-forme publicitaire en libre-service, Opera Ad Manager et conçue par DanAds, une infrastructure de technologie publicitaire en libre-service pour les éditeurs. Cette plate-forme a été développée pour créer, gérer [...]

Opera [NASDAQ: OPRA] hat heute den Start seiner Self-Service-Werbeplattform Opera Ad Manager, bekannt gegeben, einer anpassbaren und skalierbaren Self-Service-Ad-Tech-Infrastruktur für Tier1-Publisher, die von DanAds betrieben wird. Die integrierte Plattform wurde entwickelt, um digitale Werbekampagnen zu erstellen, zu verwalten und Berichte [...]

Today, Opera [NASDAQ: OPRA] announces the launch of its self-serve advertising platform Opera Ad Manager, powered by DanAds, a self-serve ad tech infrastructure for tier-one publishers. It is designed to create, manage, and report on digital advertising campaigns in one [...]

AdPlayer.Pro, an international provider of advanced outstream video advertising solutions, has released its Q2 2021 business results, reporting the volume of daily served video ad impressions exceeded 45 000 000 in April - July 2021. According to the official announcement, such [...]

AdPlayer.Pro, el proveedor global de soluciones de publicidad en vídeo outstream, ha publicado sus resultados comerciales del segundo trimestre de 2021, informando que el volumen de impresiones de anuncios de vídeo servidos diariamente entre abril y julio de 2021 superó [...]

Global ad tech company Good-Loop announced its strongest ever half-year performance.  The purpose-powered ad platform, which drives brand engagement by converting people’s attention to ads into donations to good causes around the world, generated record revenues in the first half of [...]

FirstPartyCapital, the lead investor in Wult’s pre-seed investment round, is delighted to announce that Matt Bennathan will be joining the company as its representative on the board of directors. Matt brings over 20 years of industry experience to the role, [...]

Seedtag, the leader in contextual advertising in EMEA and LATAM, has announced today that it has secured USD $40m (£29m) in Series B funding. Led by Oakley Capital, the funding round - which was also participated in by Adara Ventures [...]

Nielsen and PubMatic announced today that Nielsen’s audience data is now available through PubMatic’s Audience Encore™ permitting advertisers to buy premium omnichannel inventory layered with quality data for precision targeting and better performance. Brands can benefit from PubMatic’s extensive reach, enabling [...]