This week, we kick off the new year with a look at how Alibaba is adding merchants to its ecosystem by modernising China's convenience stores as well as arming local prisoners with e-commerce skillsets. The Chinese online retailer runs a programme [...]

From security, to compliance, to intelligence, data appears to be the main focus for Asia's ad tech community in the new year, with market players also urging for more education. The need for marketers in this region to arm themselves [...]

In a war, for every yard of ground gained by one side, a yard is lost by the other. Yesterday, it was Apple, fighting for user experience and against those shoes you didn’t buy that follow you around the internet, [...]

The death of physical shops, and indeed the high street, has long been predicted ever since online shopping began to grow in earnest. And the figures around online spending certainly back that up: last year in the UK, we spent [...]

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: AU publishers to set up audience data co-op; News Corp inks data-sharing partnership; AdParlor APAC offers online-offline [...]

The dust has settled on one of busiest shopping weekends of the year and retailers are now heads-down in activating their Christmas campaigns to drive spend. While the headlines certainly suggest that Black Friday was a success, data shows that [...]

Data is everywhere, and in massive amounts; but what good can all that data be to marketers if the data isn’t usable, scalable, or able to be properly utilised to their advantage? Writing exclusively for ExchangeWire, Dana Hayes (pictured below), [...]

Marks & Spencer recently revealed it is looking to data analysis to turn its fortunes around, combining information from its Sparks loyalty scheme, online interactions, and M&S Bank to offer personalised experiences to its customers. Lindsay McEwan, VP and managing director [...]

Some believe it is hogwash, while others say it is necessary for their company's survival, but one thing is certain about artificial intelligence (AI) – without data, its value will be limited. Companies in developed Asian markets, such as Singapore, [...]

December is here; and the Christmas countdown has officially begun. Retailers are preparing for the most important period of the year. A time when sales could make or break certain businesses. But 25 December is not the only date to [...]