Global Digital Out of Home Marketplace VIOOH Launches New Hong Kong JCDecaux Cityscape Advertising Inventory
Leading global digital out of home (OOH) marketplace VIOOH, today announced its expansion into urban Hong Kong with JCDecaux Cityscape street furniture and bus shelter programmatic advertising inventory now available. Trading across both guaranteed and non-guaranteed deals via JCDecaux, VIOOH now [...]
Adsquare and Teralytics Partner to Help Brands Understand Where Their Customers Are
Adsquare, the global audience and location intelligence company, is announcing a partnership with Teralytics, to empower marketers to intelligently leverage human mobility insights for OOH planning and programmatic DOOH activation in Germany. Teralytics enables decisions based on the most accurate, inclusive [...]
Clear Channel Europe and Broadsign Extend Partnership to Transform the DOOH Sales Experience
Clear Channel Europe (CCE) and Broadsign today announced an expanded partnership through which the full stack of Broadsign’s digital-out-of-home (DOOH) marketing technology solutions will be deployed across CCE’s DOOH network spanning Europe. The collaboration aligns with CCE’s strategic plans to [...]
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