Yahoo has announced a new integration with DAX, the pioneering digital advertising exchange created and operated by Global, the media and entertainment group. DAX’s premium digital outdoor inventory is now available for advertising partners to purchase programmatically through Yahoo’s omnichannel [...]

Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) ad tech company today (5th December) announced a partnership with CJ CGV, South Korea’s largest media owner, renowned for its iconic outdoor screens, including the world famous K-POP LIVE [...]

Manadge, the advertising management platform specialised in programmatic, has announced the extension of its presence in Italy by partnering with sales house Adasta. Using Manadge's technology, Adasta can easily analyse its ad stack and increase monetisation performance across all its [...]

Verve Group, an advertising technology ecosystem and a part of Media Games Invest, today (October 13th, 2022) announced that Evgeny Popov has been appointed as EVP & GM, international sales.  The announcement was made by Sameer Sondhi, co-CEO of Verve [...]

EMX by Big Village, the leading premium SSP and end-to-end programmatic technology group focused on the planning, buying, and measurement of CTV and omnichannel media, today (October 4th, 2022) announced it is partnering with Adform, the only global, independent, and [...]

Weborama et Equativ (ex-Smart) renforcent leur partenariat au service des éditeurs, des annonceurs et des agences. Le spécialiste de l’analyse sémantique a en effet choisi la solution de curation de l’adtech indépendante pour exploiter et activer ses segments contextuels sémantiques, [...]

Weborama and Equativ (formerly Smart) are strengthening their partnership to serve publishers, advertisers, and agencies. The semantic analysis specialist has chosen the independent ad tech’s curation solution to exploit and activate its semantic, cookieless and consentless contextual segments directly on [...]

Xaxis South Africa today (July 25th, 2022) announces it’s partnership with Hivestack, the world’s largest, independent, programmatic digital out-of-home (DOOH) ad tech company. This partnership will drive the future of OOH, forming a truly programmatic DOOH solution in the South [...]

Integral Ad Science, a global leader in digital media quality, today (July 5th, 2022) announced the launch of its Quality Sync Pre-bid Segment. Currently accessible in Xandr’s Invest DSP globally and other DSPs soon, the solution allows advertisers to seamlessly [...]

Clinch, a leader in dynamic ad serving personalisation and creator of Flight Control, the Omnichannel Campaign Management Platform, today (July 30th, 2022) announced a partnership with Integral Ad Science, a global leader in digital media quality, to leverage its industry-leading [...]