InMobi, a leading provider of content monetisation and marketing technologies that help businesses fuel growth, has announced the acquisition of Quantcast Choice, a consent management platform (CMP) designed to help publishers seamlessly align with the rapidly changing global privacy regulations.  This strategic [...]

Programmatic and data agency Crimtan has partnered with Dubai Media Incorporated (DMI) to launch an exclusive and exciting initiative this month. In this exclusive partnership, the two media specialists will combine their datasets, offering their clients the ability to target 1 [...]

IAB Europe, the leading European level association for the digital advertising and marketing ecosystem, signed today (April 27th, 2023) a letter to policymakers on the Data Act with fellow European-level Industry Trade Associations including the Advertising Information Group (AIG), the [...]

Nano Interactive is proud to announce its certification for the latest version of the IAB Gold Standard (2.1) as it continues to support the industry in driving greater supply chain transparency, quality, and safety. The Gold Standard is open to IAB [...]

IAB Europe confirmed today (March 15th, 2023) that the APD has voluntarily suspended the six-month implementation period of IAB Europe’s action plan. IAB Europe’s action plan was unexpectedly validated by the APD on January 11th, 2023, with a six-month deadline for [...]

AlgoriX, an independent global media and technology company, officially announces today (February 21st, 2023) their approved status as the latest vendor to join IAB Europe’s Transparency and Consent Framework (TCF). This endeavour is part of the company's plan to further [...]

This week: the European Commission commits to stricter GDPR monitoring, Meta sees shares rise after posting a positive outlook for 2023. Legal proceedings dominated ad tech this week, with the EU Commission announcing it will overhaul how it monitors GDPR enforcement [...]

In today's ExchangeWire news digest: the EU Commission announces it will tighten its monitoring of GDPR cases; Snap warns of a potential drop in sales after revenue growth stalled; and Tech Nation announces its closure after failing to secure government [...]

The Belgian Data Protection Authority (APD) has informed IAB Europe that it has validated all points of the action plan submitted by IAB Europe in April 2022 in compliance with the February APD decision.  The validation of the action plan confirms [...]

Equativ, the leading independent ad monetisation platform, today (October 20th, 2022) released its September 2022 Identity Indicator, providing a barometer of how digital advertising is responding to ongoing evolution in user data protection and identity innovation. The latest findings show paths [...]